Yago de la Cierva —— "Without good communication during a crisis, the problem is not solved"

Yago de la Cierva, director of crisis communication at PROA, explains in this new video the importance of having a strategic plan in crisis communication prepared ex ante, highlighting the important role of an external agent, such as consulting firms for its better implementation.

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Tagged crisis

Yago de la Cierva —— “Without good communication during a crisis, the problem is not solved”

This text may be reproduced provided that PROA is mentioned as the original source

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