What we do

News

Epstein resurrected

The well-known Jeffrey Epstein committed suicide in 2019 in a New York jail, but in reality, he is not dead. He has been resurrected. A new trail of victims is circulating over the declassification of the paedophile's documents. In the UK, former minister Peter Mandelson is to lose his lordship and leave the...

Jordi Sevilla proposes to business leaders a new Moncloa Pacts and 10 urgent measures to overcome the «political abnormality» Spain is experiencing.

PROA Comunicación has organised a new edition of its Current Affairs Dialogues to host a meeting between businessmen and the former minister Jordi Sevilla, who has shared with the main executives the main lines of the Social Democracy 21 manifesto, the current of political reflection that he has just promoted. Spain needs to recover the...

A spirit of dialogue

Last week saw the closing of the World Economic Forum in Davos, which this year was entitled: A Spirit of Dialogue. This title, full of good intentions, confronts the stark reality of an increasingly unstable geopolitical environment, marked by open conflicts, Trump's launch of a parallel UN, and the...

PROA Comunicación increases revenues by 36% in 2025 and consolidates the foundations for a new phase of growth and diversification.

The consultancy firm forecasts annual revenue growth of 25%-30% until 2028, which will double its turnover in three years. Thanks to a loyal portfolio of clients, the work developed during 2025 and the increased influence PROA Comunicación has in the public debate, the company will be able to...

PROA Comunicación launches PROA AI Guard, a pioneering service in generative AI engines.

The consultancy firm incorporates an innovative line that helps the main AI models to offer accurate, up-to-date information aligned with the core business and corporate identity of companies and their managers. PROA Comunicación has announced the launch of PROA AI Guard, an innovative service that positions PROA AI Guard as a...

Dialogue between industry and geopolitics

We are living in a decisive moment for the defence and security industry. The sustained increase in defence spending by NATO member states is not only a response to an increasingly complex international environment: it opens the door to a structural transformation of the industrial and security industrial model.

Why do doctors prescribe physical exercise? The science behind the most effective, accessible and universal “medicine”

By Dr. José Antonio R. Piedrabuena Physical exercise is probably the most comprehensive and cross-cutting intervention for improving human health. Its impact ranges from cancer prevention to reducing cognitive decline. Today we know that movement not only strengthens muscles: it transforms the entire body into a...

PROA leads communications for the first global meeting of the Spanish Women Executives Club Abroad

PROA Comunicación led the institutional communication strategy for the first global meeting of the Club de Ejecutivas Españolas en el Exterior (Spanish Women Executives Abroad Club), held on 22 December at the IE University headquarters in Madrid, to mark the presentation of the 1st Barometer of Spanish Women's Leadership Abroad. The...

Elections in Extremadura. Shift to the right in the first stage of the new electoral cycle

The elections in Extremadura are the first stage of the new electoral cycle that will culminate in Moncloa, with a deadline of summer 2027 to complete the wave of regional, local and general elections that are to come. The result of this first contest confirms the shift to the right reflected in the...

PROA moves up seven places to rank 24th in the Best Communication Consultancies Ranking

Professionals and companies have recognised the strategic role of corporate communication as a driver of competitiveness and reputation in the current economic environment. The consulting firm PROA Comunicación has established itself as one of the best communication consultancies in Spain, according to the ranking compiled by El Publicista based on...

Indomitable

On December 5, Alfonso Ussía died at the age of 77. Opening El Debate and not being able to click on his article leaves us all a little orphaned. With him disappears a reference of Spanish journalism who kept his column until the end. A vocational journalist like Paco Umbral...

La Concordia

Concord was the leitmotiv of the Transition, the desire that what happened during the Dictatorship «would never happen again». These days we are celebrating 50 years since the restoration of the Monarchy. The academic event held in the Congress of Deputies has been a great opportunity to...

Javier Escribano at PROA Comunicación: “we want to create a much bigger company, with many more capabilities and to be able to compete internationally”.”

The impact that the reconfiguration of the world order is having, the role that industry must play in Europe's strategic autonomy and the challenges arising from the increase in defence and security budgets were some of the topics addressed by Javier Escribano, president of EM&E Group, and...

More conversations, more ideas, more PROA.
Follow us on our networks.

Receive ideas with criteria

Every week we share reflections, trends and the key aspects of about reputation, strategic communication, public affairs and innovation. Content designed for professionals who value information with diligence and perspective.