The financial industry takes on the transformation of the business after COVID-19

In its second analysis of the transformation of the banking business brought about by COVID-19, the Boston Consulting Group (BCG) focuses on the impact on business profitability in a group of banks in the US and Europe, and the client’s vision of the new dynamic of relationship with his entity that will bring about the […]

Spain, Better Positioned than Other Countries in the Face of the Imminent Economic Slowdown

The Spanish economy is weathering the onslaught of global slowdown better than expected. This is one of economist Emilio Ontiveros’s presentation at a recent event on Independent Management held in Madrid. Ontiveros is also the president of Analistas Financieros Internacionales (AFI). Global Uncertainty Ontiveros began by alluding to the latest indicators that put global growth […]

Communication for Fund Managers

The vigor of the asset management industry and the massive quantity of operators in the Spanish market reinforce the that the role of financial communication as a tool for positioning and support essential for this industry. Proa Comunicación offers an effective a specialized model of financial communication. We work to optimize our clients’ investment in […]

Private Banking: Models for Growth in a Complex Environment

Recent estimates published by DBK consultants on the Spanish private banking market confirm that it is still a very appealing niche for operators in this sector. According to their latest report, at the end of 2019, the total volume of the market will reach 480,000 million euros, and there will be 420,000 people with level […]

Financial Communication: A Tool for Business Growth

Javier Ferrer, Director of the Financial Communication at the agency PROA Comunicación, explains to whom financial communication is addressed, what does it contribute and what challenges are associated with financial communication.  To whom is financial communication addressed? Financial communication is a supporting business tool for companies in the world of finance: banks, insurers, fund […]