{"id":15852,"date":"2020-01-01T18:17:40","date_gmt":"2020-01-01T17:17:40","guid":{"rendered":"https:\/\/proacomunicacion.es\/?p=15852"},"modified":"2020-01-01T18:17:40","modified_gmt":"2020-01-01T17:17:40","slug":"artificial-intelligence-the-great-revolution-for-business","status":"publish","type":"post","link":"https:\/\/proacomunicacion.es\/en\/la-inteligencia-artificial-la-gran-revolucion-para-las-empresas\/","title":{"rendered":"Artificial intelligence, the big revolution for business"},"content":{"rendered":"<p>All the technology experts agree that the <strong>artificial intelligence is going to be the great lever of business transformation in the coming years<\/strong>. However, they also point out that in the Spanish case, although companies are aware of the value of this revolution, they are still quite cautious about incorporating this technology within their organisations, remaining on most occasions in pilot tests or experimental projects.<\/p>\n<p>In an article published in the business daily Expansi\u00f3n, the partner in charge of <strong>BCG Gamma in Iberia, Lloren\u00e7 Mitjavila<\/strong>explains that there is a virtuous circle for the development of artificial intelligence in Spain. \"Access to talent, the consolidation of Spain as a technology and innovation hub and an eminently positive media coverage contribute to a widespread enthusiasm for artificial intelligence.<\/p>\n<p>He also points out that not only are many large Spanish companies investing in AI solutions, but there is also an ecosystem of start-ups based on these technologies that are attracting significant investment.<\/p>\n<p>Access the <a href=\"https:\/\/proacomunicacion.es\/wp-content\/uploads\/2019\/12\/20191221-expansion.com-extra__print9901_020_clip.pdf\">full article (in pdf)<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>Todos los expertos tecnol\u00f3gicos coinciden en resaltar que la inteligencia artificial va a ser la gran palanca de la transformaci\u00f3n empresarial en los pr\u00f3ximos a\u00f1os. Sin embargo, tambi\u00e9n apuntan que en el caso espa\u00f1ol, aunque las compa\u00f1\u00edas son conscientes del valor que tiene esta revoluci\u00f3n, se muestran a\u00fan bastante prudentes en la incorporaci\u00f3n de esta [&hellip;]<\/p>\n","protected":false},"author":28,"featured_media":15856,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[176],"tags":[1628,343,331,383,384,883,1629,665,527],"class_list":["post-15852","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","tag-cambio-empresarial","tag-companias","tag-empresas","tag-ia","tag-inteligencia-artificial","tag-nuevas-tecnologias","tag-organizaciones","tag-revolucion-tecnologica","tag-transformacion-digital"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>La inteligencia artificial, la gran revoluci\u00f3n para las empresas - PROA Comunicaci\u00f3n<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/proacomunicacion.es\/en\/artificial-intelligence-the-great-revolution-for-business\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"La inteligencia artificial, la gran revoluci\u00f3n para las empresas - PROA Comunicaci\u00f3n\" \/>\n<meta property=\"og:description\" content=\"Todos los expertos tecnol\u00f3gicos coinciden en resaltar que la inteligencia artificial va a ser la gran palanca de la transformaci\u00f3n empresarial en los pr\u00f3ximos a\u00f1os. Sin embargo, tambi\u00e9n apuntan que en el caso espa\u00f1ol, aunque las compa\u00f1\u00edas son conscientes del valor que tiene esta revoluci\u00f3n, se muestran a\u00fan bastante prudentes en la incorporaci\u00f3n de esta [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/proacomunicacion.es\/en\/artificial-intelligence-the-great-revolution-for-business\/\" \/>\n<meta property=\"og:site_name\" content=\"PROA Comunicaci\u00f3n\" \/>\n<meta property=\"article:published_time\" content=\"2020-01-01T17:17:40+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/proacomunicacion.es\/wp-content\/uploads\/2025\/08\/Firefly_radio-de-barco-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1414\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"PROA Comunicaci\u00f3n\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@proacomunica\" \/>\n<meta name=\"twitter:site\" content=\"@proacomunica\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"PROA Comunicaci\u00f3n\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/proacomunicacion.es\\\/la-inteligencia-artificial-la-gran-revolucion-para-las-empresas\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/proacomunicacion.es\\\/la-inteligencia-artificial-la-gran-revolucion-para-las-empresas\\\/\"},\"author\":{\"name\":\"PROA Comunicaci\u00f3n\",\"@id\":\"https:\\\/\\\/proacomunicacion.es\\\/#\\\/schema\\\/person\\\/f80dc8938ea94e7f8aa1e8dc716d5a60\"},\"headline\":\"La inteligencia artificial, la gran revoluci\u00f3n para las empresas\",\"datePublished\":\"2020-01-01T17:17:40+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/proacomunicacion.es\\\/la-inteligencia-artificial-la-gran-revolucion-para-las-empresas\\\/\"},\"wordCount\":222,\"publisher\":{\"@id\":\"https:\\\/\\\/proacomunicacion.es\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/proacomunicacion.es\\\/la-inteligencia-artificial-la-gran-revolucion-para-las-empresas\\\/#primaryimage\"},\"thumbnailUrl\":\"\",\"keywords\":[\"cambio empresarial\",\"compa\u00f1\u00edas\",\"empresas\",\"IA\",\"inteligencia artificial\",\"nuevas tecnolog\u00edas\",\"organizaciones\",\"revoluci\u00f3n tecnol\u00f3gica\",\"transformaci\u00f3n digital\"],\"articleSection\":[\"Blog\"],\"inLanguage\":\"en-GB\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/proacomunicacion.es\\\/la-inteligencia-artificial-la-gran-revolucion-para-las-empresas\\\/\",\"url\":\"https:\\\/\\\/proacomunicacion.es\\\/la-inteligencia-artificial-la-gran-revolucion-para-las-empresas\\\/\",\"name\":\"La inteligencia artificial, la gran revoluci\u00f3n para las empresas - 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