{"id":24199,"date":"2021-07-15T10:24:16","date_gmt":"2021-07-15T08:24:16","guid":{"rendered":"https:\/\/proacomunicacion.es\/?p=24199"},"modified":"2021-07-15T10:24:16","modified_gmt":"2021-07-15T08:24:16","slug":"victoria-plantalamor-running-a-family-business-is-not-about-power-but-about-responsibility","status":"publish","type":"post","link":"https:\/\/proacomunicacion.es\/en\/victoria-plantalamor-dirigir-una-empresa-familiar-no-conlleva-poder-sino-responsabilidad\/","title":{"rendered":"<span class=\"dash\">--<\/span> Victoria Plantalamor: \"Running a family business is not about power, it's about responsibility\"."},"content":{"rendered":"<p><strong>PROA<\/strong> interview with the president of the Family Business Association of Madrid, <strong>Victoria Plantalamor<\/strong>on the current situation of family businesses.<\/p>\n<p><iframe title=\"Victoria Plantalamor: &quot;Running a family business is not about power, it&#039;s about responsibility&quot;.\" width=\"800\" height=\"450\" src=\"https:\/\/www.youtube.com\/embed\/3q5-2t3hQzs?feature=oembed&#038;enablejsapi=1&#038;origin=https:\/\/proacomunicacion.es\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/p>\n<h3>This VIDEO may be reproduced provided that PROA is credited as the original source.<\/h3>","protected":false},"excerpt":{"rendered":"<p>PROA interviews the president of the Family Business Association of Madrid, Victoria Plantalamor, on the current situation of family businesses. This VIDEO may be reproduced provided that PROA is credited as the original source.<\/p>","protected":false},"author":28,"featured_media":24200,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[176],"tags":[2062,2066,347,2067],"class_list":["post-24199","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","tag-covid-19","tag-empresa-familiar","tag-proa-es","tag-responsabilidad"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u2014\u2014 Victoria Plantalamor: &quot;Dirigir una empresa familiar no conlleva poder, sino responsabilidad&quot; - PROA Comunicaci\u00f3n<\/title>\n<meta name=\"description\" content=\"PROA entrevista a la presidenta de la Asociaci\u00f3n de la Empresa Familiar de Madrid, Victoria Pantalamor, sobre la actualidad de las empresas familiares\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/proacomunicacion.es\/en\/victoria-plantalamor-running-a-family-business-is-not-about-power-but-about-responsibility\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u2014\u2014 Victoria Plantalamor: &quot;Dirigir una empresa familiar no conlleva poder, sino responsabilidad&quot; - PROA Comunicaci\u00f3n\" \/>\n<meta property=\"og:description\" content=\"PROA entrevista a la presidenta de la Asociaci\u00f3n de la Empresa Familiar de Madrid, Victoria Pantalamor, sobre la actualidad de las empresas familiares\" \/>\n<meta property=\"og:url\" content=\"https:\/\/proacomunicacion.es\/en\/victoria-plantalamor-running-a-family-business-is-not-about-power-but-about-responsibility\/\" \/>\n<meta property=\"og:site_name\" content=\"PROA Comunicaci\u00f3n\" \/>\n<meta property=\"article:published_time\" content=\"2021-07-15T08:24:16+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/proacomunicacion.es\/wp-content\/uploads\/2025\/08\/Firefly_radio-de-barco-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1414\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"PROA Comunicaci\u00f3n\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@proacomunica\" \/>\n<meta name=\"twitter:site\" content=\"@proacomunica\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"PROA Comunicaci\u00f3n\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/proacomunicacion.es\/victoria-plantalamor-dirigir-una-empresa-familiar-no-conlleva-poder-sino-responsabilidad\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/proacomunicacion.es\/victoria-plantalamor-dirigir-una-empresa-familiar-no-conlleva-poder-sino-responsabilidad\/\"},\"author\":{\"name\":\"PROA Comunicaci\u00f3n\",\"@id\":\"https:\/\/proacomunicacion.es\/#\/schema\/person\/f80dc8938ea94e7f8aa1e8dc716d5a60\"},\"headline\":\"\u2014\u2014 Victoria Plantalamor: \u00abDirigir una empresa familiar no conlleva poder, sino responsabilidad\u00bb\",\"datePublished\":\"2021-07-15T08:24:16+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/proacomunicacion.es\/victoria-plantalamor-dirigir-una-empresa-familiar-no-conlleva-poder-sino-responsabilidad\/\"},\"wordCount\":60,\"publisher\":{\"@id\":\"https:\/\/proacomunicacion.es\/#organization\"},\"image\":{\"@id\":\"https:\/\/proacomunicacion.es\/victoria-plantalamor-dirigir-una-empresa-familiar-no-conlleva-poder-sino-responsabilidad\/#primaryimage\"},\"thumbnailUrl\":\"\",\"keywords\":[\"COVID.19\",\"Empresa Familiar\",\"PROA\",\"Responsabilidad\"],\"articleSection\":[\"Blog\"],\"inLanguage\":\"en-GB\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/proacomunicacion.es\/victoria-plantalamor-dirigir-una-empresa-familiar-no-conlleva-poder-sino-responsabilidad\/\",\"url\":\"https:\/\/proacomunicacion.es\/victoria-plantalamor-dirigir-una-empresa-familiar-no-conlleva-poder-sino-responsabilidad\/\",\"name\":\"\u2014\u2014 Victoria Plantalamor: \\\"Dirigir una empresa familiar no conlleva poder, sino responsabilidad\\\" - PROA Comunicaci\u00f3n\",\"isPartOf\":{\"@id\":\"https:\/\/proacomunicacion.es\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/proacomunicacion.es\/victoria-plantalamor-dirigir-una-empresa-familiar-no-conlleva-poder-sino-responsabilidad\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/proacomunicacion.es\/victoria-plantalamor-dirigir-una-empresa-familiar-no-conlleva-poder-sino-responsabilidad\/#primaryimage\"},\"thumbnailUrl\":\"\",\"datePublished\":\"2021-07-15T08:24:16+00:00\",\"description\":\"PROA entrevista a la presidenta de la Asociaci\u00f3n de la Empresa Familiar de Madrid, Victoria Pantalamor, sobre la actualidad de las empresas familiares\",\"breadcrumb\":{\"@id\":\"https:\/\/proacomunicacion.es\/victoria-plantalamor-dirigir-una-empresa-familiar-no-conlleva-poder-sino-responsabilidad\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/proacomunicacion.es\/victoria-plantalamor-dirigir-una-empresa-familiar-no-conlleva-poder-sino-responsabilidad\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/proacomunicacion.es\/victoria-plantalamor-dirigir-una-empresa-familiar-no-conlleva-poder-sino-responsabilidad\/#primaryimage\",\"url\":\"\",\"contentUrl\":\"\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/proacomunicacion.es\/victoria-plantalamor-dirigir-una-empresa-familiar-no-conlleva-poder-sino-responsabilidad\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\/\/proacomunicacion.es\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"\u2014\u2014 Victoria Plantalamor: \u00abDirigir una empresa familiar no conlleva poder, sino responsabilidad\u00bb\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/proacomunicacion.es\/#website\",\"url\":\"https:\/\/proacomunicacion.es\/\",\"name\":\"PROA Comunicaci\u00f3n\",\"description\":\"Agencia de Comunicaci\u00f3n Corporativa en Madrid, Barcelona y Galicia.\",\"publisher\":{\"@id\":\"https:\/\/proacomunicacion.es\/#organization\"},\"alternateName\":\"PROA Comunicaci\u00f3n\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/proacomunicacion.es\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-GB\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/proacomunicacion.es\/#organization\",\"name\":\"PROA Comunicaci\u00f3n\",\"alternateName\":\"PROA Comunicaci\u00f3n\",\"url\":\"https:\/\/proacomunicacion.es\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/proacomunicacion.es\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/proacomunicacion.es\/wp-content\/uploads\/2024\/01\/Logo_Light.svg\",\"contentUrl\":\"https:\/\/proacomunicacion.es\/wp-content\/uploads\/2024\/01\/Logo_Light.svg\",\"width\":136,\"height\":33,\"caption\":\"PROA Comunicaci\u00f3n\"},\"image\":{\"@id\":\"https:\/\/proacomunicacion.es\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/x.com\/proacomunica\",\"https:\/\/es.linkedin.com\/company\/proa-comunicacion_2\",\"https:\/\/www.instagram.com\/proacomunica\/\",\"https:\/\/www.youtube.com\/@proacomunicacion\",\"https:\/\/es.wikipedia.org\/wiki\/PROA_Comunicacin\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/proacomunicacion.es\/#\/schema\/person\/f80dc8938ea94e7f8aa1e8dc716d5a60\",\"name\":\"PROA Comunicaci\u00f3n\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/proacomunicacion.es\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/394c93c195ff19b00e79d66a42971657a01de9f2740b97148d0f14a1e1a359b7?s=96&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/394c93c195ff19b00e79d66a42971657a01de9f2740b97148d0f14a1e1a359b7?s=96&r=g\",\"caption\":\"PROA Comunicaci\u00f3n\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"-- Victoria Plantalamor: \"Running a family business does not entail power, but responsibility\" - PROA Comunicaci\u00f3n","description":"PROA interviews the president of the Family Business Association of Madrid, Victoria Pantalamor, on the current situation of family businesses.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/proacomunicacion.es\/en\/victoria-plantalamor-running-a-family-business-is-not-about-power-but-about-responsibility\/","og_locale":"en_GB","og_type":"article","og_title":"\u2014\u2014 Victoria Plantalamor: \"Dirigir una empresa familiar no conlleva poder, sino responsabilidad\" - PROA Comunicaci\u00f3n","og_description":"PROA entrevista a la presidenta de la Asociaci\u00f3n de la Empresa Familiar de Madrid, Victoria Pantalamor, sobre la actualidad de las empresas familiares","og_url":"https:\/\/proacomunicacion.es\/en\/victoria-plantalamor-running-a-family-business-is-not-about-power-but-about-responsibility\/","og_site_name":"PROA Comunicaci\u00f3n","article_published_time":"2021-07-15T08:24:16+00:00","og_image":[{"width":2560,"height":1414,"url":"https:\/\/proacomunicacion.es\/wp-content\/uploads\/2025\/08\/Firefly_radio-de-barco-scaled.jpg","type":"image\/jpeg"}],"author":"PROA Comunicaci\u00f3n","twitter_card":"summary_large_image","twitter_creator":"@proacomunica","twitter_site":"@proacomunica","twitter_misc":{"Written by":"PROA Comunicaci\u00f3n","Estimated reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/proacomunicacion.es\/victoria-plantalamor-dirigir-una-empresa-familiar-no-conlleva-poder-sino-responsabilidad\/#article","isPartOf":{"@id":"https:\/\/proacomunicacion.es\/victoria-plantalamor-dirigir-una-empresa-familiar-no-conlleva-poder-sino-responsabilidad\/"},"author":{"name":"PROA Comunicaci\u00f3n","@id":"https:\/\/proacomunicacion.es\/#\/schema\/person\/f80dc8938ea94e7f8aa1e8dc716d5a60"},"headline":"\u2014\u2014 Victoria Plantalamor: \u00abDirigir una empresa familiar no conlleva poder, sino responsabilidad\u00bb","datePublished":"2021-07-15T08:24:16+00:00","mainEntityOfPage":{"@id":"https:\/\/proacomunicacion.es\/victoria-plantalamor-dirigir-una-empresa-familiar-no-conlleva-poder-sino-responsabilidad\/"},"wordCount":60,"publisher":{"@id":"https:\/\/proacomunicacion.es\/#organization"},"image":{"@id":"https:\/\/proacomunicacion.es\/victoria-plantalamor-dirigir-una-empresa-familiar-no-conlleva-poder-sino-responsabilidad\/#primaryimage"},"thumbnailUrl":"","keywords":["COVID.19","Empresa Familiar","PROA","Responsabilidad"],"articleSection":["Blog"],"inLanguage":"en-GB"},{"@type":"WebPage","@id":"https:\/\/proacomunicacion.es\/victoria-plantalamor-dirigir-una-empresa-familiar-no-conlleva-poder-sino-responsabilidad\/","url":"https:\/\/proacomunicacion.es\/victoria-plantalamor-dirigir-una-empresa-familiar-no-conlleva-poder-sino-responsabilidad\/","name":"-- Victoria Plantalamor: \"Running a family business does not entail power, but responsibility\" - PROA Comunicaci\u00f3n","isPartOf":{"@id":"https:\/\/proacomunicacion.es\/#website"},"primaryImageOfPage":{"@id":"https:\/\/proacomunicacion.es\/victoria-plantalamor-dirigir-una-empresa-familiar-no-conlleva-poder-sino-responsabilidad\/#primaryimage"},"image":{"@id":"https:\/\/proacomunicacion.es\/victoria-plantalamor-dirigir-una-empresa-familiar-no-conlleva-poder-sino-responsabilidad\/#primaryimage"},"thumbnailUrl":"","datePublished":"2021-07-15T08:24:16+00:00","description":"PROA interviews the president of the Family Business Association of Madrid, Victoria Pantalamor, on the current situation of family businesses.","breadcrumb":{"@id":"https:\/\/proacomunicacion.es\/victoria-plantalamor-dirigir-una-empresa-familiar-no-conlleva-poder-sino-responsabilidad\/#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/proacomunicacion.es\/victoria-plantalamor-dirigir-una-empresa-familiar-no-conlleva-poder-sino-responsabilidad\/"]}]},{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/proacomunicacion.es\/victoria-plantalamor-dirigir-una-empresa-familiar-no-conlleva-poder-sino-responsabilidad\/#primaryimage","url":"","contentUrl":""},{"@type":"BreadcrumbList","@id":"https:\/\/proacomunicacion.es\/victoria-plantalamor-dirigir-una-empresa-familiar-no-conlleva-poder-sino-responsabilidad\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/proacomunicacion.es\/"},{"@type":"ListItem","position":2,"name":"\u2014\u2014 Victoria Plantalamor: \u00abDirigir una empresa familiar no conlleva poder, sino responsabilidad\u00bb"}]},{"@type":"WebSite","@id":"https:\/\/proacomunicacion.es\/#website","url":"https:\/\/proacomunicacion.es\/","name":"PROA Communication","description":"Corporate Communications Agency in Madrid, Barcelona and Galicia.","publisher":{"@id":"https:\/\/proacomunicacion.es\/#organization"},"alternateName":"PROA Comunicaci\u00f3n","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/proacomunicacion.es\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-GB"},{"@type":"Organization","@id":"https:\/\/proacomunicacion.es\/#organization","name":"PROA Communication","alternateName":"PROA Comunicaci\u00f3n","url":"https:\/\/proacomunicacion.es\/","logo":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/proacomunicacion.es\/#\/schema\/logo\/image\/","url":"https:\/\/proacomunicacion.es\/wp-content\/uploads\/2024\/01\/Logo_Light.svg","contentUrl":"https:\/\/proacomunicacion.es\/wp-content\/uploads\/2024\/01\/Logo_Light.svg","width":136,"height":33,"caption":"PROA Comunicaci\u00f3n"},"image":{"@id":"https:\/\/proacomunicacion.es\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/x.com\/proacomunica","https:\/\/es.linkedin.com\/company\/proa-comunicacion_2","https:\/\/www.instagram.com\/proacomunica\/","https:\/\/www.youtube.com\/@proacomunicacion","https:\/\/es.wikipedia.org\/wiki\/PROA_Comunicacin"]},{"@type":"Person","@id":"https:\/\/proacomunicacion.es\/#\/schema\/person\/f80dc8938ea94e7f8aa1e8dc716d5a60","name":"PROA Communication","image":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/proacomunicacion.es\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/394c93c195ff19b00e79d66a42971657a01de9f2740b97148d0f14a1e1a359b7?s=96&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/394c93c195ff19b00e79d66a42971657a01de9f2740b97148d0f14a1e1a359b7?s=96&r=g","caption":"PROA Comunicaci\u00f3n"}}]}},"_links":{"self":[{"href":"https:\/\/proacomunicacion.es\/en\/wp-json\/wp\/v2\/posts\/24199","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/proacomunicacion.es\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/proacomunicacion.es\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/proacomunicacion.es\/en\/wp-json\/wp\/v2\/users\/28"}],"replies":[{"embeddable":true,"href":"https:\/\/proacomunicacion.es\/en\/wp-json\/wp\/v2\/comments?post=24199"}],"version-history":[{"count":0,"href":"https:\/\/proacomunicacion.es\/en\/wp-json\/wp\/v2\/posts\/24199\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/proacomunicacion.es\/en\/wp-json\/"}],"wp:attachment":[{"href":"https:\/\/proacomunicacion.es\/en\/wp-json\/wp\/v2\/media?parent=24199"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/proacomunicacion.es\/en\/wp-json\/wp\/v2\/categories?post=24199"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/proacomunicacion.es\/en\/wp-json\/wp\/v2\/tags?post=24199"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}