{"id":24232,"date":"2021-07-21T17:19:21","date_gmt":"2021-07-21T15:19:21","guid":{"rendered":"https:\/\/proacomunicacion.es\/?p=24232"},"modified":"2021-07-21T17:19:21","modified_gmt":"2021-07-21T15:19:21","slug":"howden-iberia-trusts-in-proa-to-strengthen-its-communications","status":"publish","type":"post","link":"https:\/\/proacomunicacion.es\/en\/howden-iberia-confia-en-proa-para-fortalecer-su-comunicacion\/","title":{"rendered":"Howden Iberia trusts in PROA to strengthen its communication"},"content":{"rendered":"<p>The insurance broker, <strong>Howden UK<\/strong> has hired <strong>PROA<\/strong> to develop and execute its communication strategy. The consultancy will work on improving the company's positioning and relevance. To this end, <strong>PROA<\/strong> will focus on two aspects: on the one hand, it will help to position the brand's reputational image among the main insurance brokers; on the other hand, it will increase the corporate profile of the entity among all its audiences, generating a qualitative presence that will produce a constant interest in the company and its actions.<\/p>\n<p>The team of <strong>PROA<\/strong>The team, made up of Juan Ram\u00f3n Corpas, account manager, and Carlos Mateas, consultant, will be in charge of communicating and highlighting the quality of the services provided by <strong>Howden<\/strong>. Last year, the entity won several awards such as the <strong>Best Cyber Risk Broker<\/strong> -seventh edition of the Advisen 2020 Cyber Risk Awards- or <strong>Covid 2020 Best Responsive Supplier<\/strong> -Health Insurance &amp; Protection Award.<\/p>\n<p><strong>Howden UK<\/strong> is the Spanish subsidiary of <strong>Howden Broking Group<\/strong>. It entered the Spanish market in 1999 and in 22 years has become the fourth largest insurance broker in Spain. The company is pursuing a strong organic and inorganic growth strategy and has just completed the acquisition of the Galician Artai, the largest independent insurance broker in Spain. Currently, <strong>Howden<\/strong> has more than 30 offices in Spain, Portugal and Morocco, intermediates more than 350 million euros in premiums and has a turnover of around 50 million euros. It also employs around 600 employees.<\/p>\n<p>For <strong>Valvanuz Serna Ruiz and Luc\u00eda Casanueva<\/strong>the managing partners of <strong>PROA<\/strong>, \"<em>It is a real privilege to have a company such as <strong>Howden UK<\/strong> trust us again. The ambition to continue to grow and the values that drive the insurance broker are very closely aligned with our brand, so we are a perfect working tandem.<\/em>.<\/p>\n<p>For his part, the director general of <strong>Howden UK<\/strong>,<strong> Salvador Mar\u00edn<\/strong>The<em>Go hand in hand with <strong>PROA<\/strong> in communication management, it will enable us to reinforce and boost the image of <strong>Howden<\/strong> as a trusted brand in all our territorial expansion processes.<\/em>\".<\/p>\n<p>&nbsp;<\/p>\n<h2><strong>THIS TEXT MAY BE REPRODUCED PROVIDED THAT PROA IS CITED AS THE PRIMARY SOURCE.<\/strong><\/h2>","protected":false},"excerpt":{"rendered":"<p>El br\u00f3ker de seguros, Howden Iberia ha contratado a PROA para desarrollar y ejecutar su estrategia de comunicaci\u00f3n. La consultora trabajar\u00e1 en mejorar el posicionamiento y la relevancia de la empresa. Para ello, PROA se centrar\u00e1 en dos vertientes: por un lado, ayudar\u00e1 a posicionar la imagen reputacional de la marca entre los principales br\u00f3kers [&hellip;]<\/p>\n","protected":false},"author":28,"featured_media":24233,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[131],"tags":[544,2071,2072,486,347],"class_list":["post-24232","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias","tag-clientes","tag-howden","tag-howden-iberia","tag-normalizacion","tag-proa-es"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Howden Iberia conf\u00eda en PROA para fortalecer su comunicaci\u00f3n - PROA Comunicaci\u00f3n<\/title>\n<meta name=\"description\" content=\"La consultora trabajar\u00e1 en mejorar el posicionamiento, la relevancia y la imagen de marca del br\u00f3ker de seguros.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/proacomunicacion.es\/en\/howden-iberia-trusts-in-proa-to-strengthen-its-communications\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Howden Iberia conf\u00eda en PROA para fortalecer su comunicaci\u00f3n - 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