{"id":25551,"date":"2022-05-19T10:16:47","date_gmt":"2022-05-19T08:16:47","guid":{"rendered":"https:\/\/proacomunicacion.es\/?p=25551"},"modified":"2022-05-19T10:16:47","modified_gmt":"2022-05-19T08:16:47","slug":"octopia-trusts-proa-to-bring-communication-into-the-spanish-market","status":"publish","type":"post","link":"https:\/\/proacomunicacion.es\/en\/octopia-confia-proa-llevar-comunicacion-entrada-mercado-espanol\/","title":{"rendered":"<span class=\"dash\">--<\/span> Octopia entrusts PROA with the communication of its entry into the Spanish market."},"content":{"rendered":"<p>The international company Octopia, a Marketplace solutions platform, has entrusted PROA to establish its strategic communication plan for its entry into the Spanish market.<\/p>\n<p>The consultancy will work on <strong>generate brand awareness, positioning and relevance of both the company and its CEO and executives.<\/strong> To this end, PROA will help to position Octopia's image in the Spanish business world, especially among B2B and Marketplace companies. In addition, it will increase the corporate profile of the entity among all its audiences, generating a qualitative presence of its actions and competitive advantages.<\/p>\n<p>The aim is to present a European B2B alternative to large companies such as Amazon or AliExpress with a more innovative and user-centred service.<\/p>\n<p>Octopia is an artificial intelligence-based platform based on Cdiscount, one of the world's largest e-commerce operators, to enable its customers to successfully develop their Marketplace.<\/p>\n<p>For Luc\u00eda Casanueva and Valvanuz Serna, managing partners of PROA, \"the trust that Octopia has placed in PROA demonstrates the current importance of strategic communication for positioning in new markets. Therefore, we are very excited to be able to accompany Octopia in such an important stage for them and to help them achieve their goals\".<\/p>","protected":false},"excerpt":{"rendered":"<p>La empresa internacional Octopia, una plataforma de soluciones para Marketplace, ha confiado en PROA para establecer su plan estrat\u00e9gico de comunicaci\u00f3n en su entrada en el mercado espa\u00f1ol. La consultora trabajar\u00e1 en generar conocimiento de marca, posicionamiento y relevancia tanto de la empresa como de su CEO y directivos. Para ello, PROA ayudar\u00e1 a posicionar [&hellip;]<\/p>\n","protected":false},"author":28,"featured_media":25553,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[131],"tags":[2150,460,33,1725,2151,1756,347],"class_list":["post-25551","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias","tag-b2b","tag-comunicacion-estrategica","tag-marca","tag-marketplace","tag-octopia","tag-posicionamiento-es","tag-proa-es"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Octopia conf\u00eda en PROA para la comunicaci\u00f3n en el mercado espa\u00f1ol<\/title>\n<meta name=\"description\" content=\"La empresa internacional Octopia, una plataforma de soluciones para Marketplace, ha confiado en PROA para establecer su plan estrat\u00e9gico\" \/>\n<meta name=\"robots\" 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