Gema Aznar —— Communication is the key for everything

Gamma Health, a Spanish company of DiggiaGroup, specialized in the supply of health and protection equipment, has trusted PROA to develop the communication and marketing strategy of its new product, GHKill-VID-WiseProtec, the first reusable mask that inactivates the COVID-19. Gamma Health has ensured the exclusive online distribution of this mask...

Digitization has transformed the way companies communicate their brand and product image. It converts communication into bi-directional, allowing the company to optimize its actions to the maximum, due to the fact it has the capacity to analyze the target, resources allocated to each action, and the return obtained through different...

No estamos en condiciones de negar que el confinamiento, el ambiente tóxico de fragmentación creado y mantenido cada día por algunos políticos, y sus perversos globos sonda, ha creado estrés, y lo sigue produciendo -estrés adrenérgico, por la adrenalina-. Sumando esto a las múltiples inseguridades del ciudadano como consecuencia del...

Situated at an intermediate yet uncertain (and apparently capricious) point between the parliamentary debate and the party rally, the television debates have been incrementing in multiples of two: two debates for the frontrunners, two debates for other candidates (for Barcelona, for example, on RTVE and TV3), the debates conventionally between...

Galicia celebrated last Sunday the most atypical electoral event in its history. For the first time, Galicians went to vote in the midst of a pandemic and with unprecedented security measures. That is why the participation was one of the lowest in the history of the autonomous community, raising the...

Jerónimo José Martín, crítico de la COPE, TRECE TV, Fila 7, Aceprensa y presidente del Círculo de Escritores Cinematográficos (CEC), ha participado en un nuevo vídeo de PROA Comunicación. Además de exponer su visión sobre qué influencia tendrá la crisis del coronavirus en la industria cinematográfica, opina sobre las ayudas...