Actualidad

José M. de Areilza Carvajal ——«We must rethink the European ideal»

José María de Areilza Carvajal, General Secretary of ASPEN Institute Spain, Professor and holder of the Jean Monnet Chair at ESADE, has participated in a new video by PROA in which he has set out his view on the doubts surrounding the European Union model and the credibility of the Spanish economic system in the face of a possible rescue. He also offered his opinion on the situation in the USA and its relationship with the EU and, finally, referred to Spain’s duty and contribution in the EU.

Las desigualdades sociales tienen aún mayor impacto en el bienestar que las económicas

El informe SEDA Sustainable Economic Development Assessment de Boston Consulting Group, destaca la importancia de considerar factores más allá del PIB para obtener una visión más completa del desempeño de los gobiernos. Madrid, 28 de agosto de 2019. Los altos niveles de desigualdades sociales, tal y como reflejan las diferencias...

In view of the falls in the stock market caused by the coronavirus, it is advisable to persevere

Despite the deep health crisis caused by the coronavirus, and its enormous impact on financial markets and the economy, some experts advise to remain calm and persevere in investing in equities. This is the case of Banco Mediolanum, which has released a video produced by its specialists, in which they...

The Current Challenges of Private Banking and the Keys to Effective Business Communication

The private banking business in Spain continues to be an appealing niche for the financial sector. According to the consulting firm DBK, at the end of 2017 assets under client management with financial assets of at least 300,000 euros amounted to 450 billion euros. This grouping consists of almost 400,000...

Branded content, an efficient tool for business communication

Digitization has transformed the way companies communicate their brand and product image. It converts communication into bi-directional, allowing the company to optimize its actions to the maximum, due to the fact it has the capacity to analyze the target, resources allocated to each action, and the return obtained through different...

La agenda de los grandes directivos para la década de 2020

Las empresas de todo el mundo se adentran en 2020 tras una década de expansión y transformación digital a gran escala, sin olvidar los importantes cambios y la polarización de la escena política. “Son muchas las incertidumbres y preocupaciones: esperamos que aumente la volatilidad política y económica, crezca el descontento...

José Antonio R. Piedrabuena —— El único medicamento para el cerebro y el envejecimiento

El envejecimiento conduce a cambios funcionales en el hipocampo, una estructura cerebral que es fundamental para el aprendizaje, haciendo que la capacidad de aprender nuevas tareas disminuya con la edad. A nivel celular, se reducen los contactos sinápticos, la fuerza sináptica y la plasticidad, la neurogénesis del hipocampo disminuye con...

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Recibe ideas con criterio

Cada semana compartimos reflexiones, tendencias y claves sobre reputación, comunicación estratégica, asuntos públicos e innovación. Contenido pensado para profesionales que valoran la información con rigor y perspectiva.