The Challenges facing Spain’s Brand

«From the home of your favorite artists to yours,» was the announcement of #YoMeQuedoAtHomeFestival before it garnered 440,000 fans on Instagram. This initiative, devised by a music promoter and a well-known artist, managed to put the community in check (crossing the digital frontier and filling the screen with its repercussions),...

This phrase makes sense, as does the reflection that in historical epidemics the sick were confined to the sick, not to the healthy....

Dr. José Antonio Rodríguez Piedrabuena, a specialist in psychiatry and psychoanalysis, reflects on drugs and addictions that distance human beings from their genetic programming in the second video of five made by PROA Communication. «Our genetic programming look for simple, natural pleasures, nothing to do with what we can find...

Los fondos de capital riesgo se están configurando como una alternativa cada vez más sólida y creíble para inversores que buscan atractivos rendimientos con menor riesgo. Esta es una de las conclusiones de un evento reciente celebrado en Madrid, en el que se analizaron las perspectivas del sector actuales y...

Vivimos unos días de emociones de todo tipo y todas muy fuertes. En un momento en el que el coronavirus ha paralizado nuestras vidas en seco nos enfrentamos a otro escenario que ahonda la crisis de la institución monárquica. ¿O quizá la fortalece? Hagamos un análisis de un caso de...

José María Peredo Pombo, Professor of Communication and International Policy at the European University of Madrid, details in this interview for PROA how the geopolitical situation is changing as a result of the pandemic, giving greater impetus to China and improving its position in Southeast Asia. Asked about the political...