Epstein resurrected

The notorious Jeffrey Epstein committed suicide in 2019 in a New York jail, but in reality, he is not dead. He has risen from the dead. A new trail of victims of the declassification of the paedophile's documents is circulating. In the UK, former minister Peter Mandelson will lose the title of lord and leave their seat in the House that represents them; the former Prince Andrew of England has been evicted through the back door of the Royal Lodge after more details emerged of the intense relationship with Epstein; Norwegians no longer want to Mette-Marit How far will Epsteingate go?

What is clear is that good old Jeffrey did not choose his “victims” at random.. They all had one common thread: they belonged to the elite. In its financial, social, political, and political spin-offs. royal... The paedophile read his prey well and achieved results for his “friends”.”Being admitted as a member of a club, buying a boat; obtaining privileged information; facilitating a business deal, funds for an election campaign... It is somewhat reminiscent of the Madoff case with an additional perversion.Epstein's private island trip to enjoy prostitutes and child sexual abuse without any fear of consequences. The customs and practices established for the ordinary mortals didn't apply to Epstein's “friends”... or maybe it did.

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Find me an enemy and you will win

If there are two extraordinary episodes in the scenario of fake news spread by social media bots run by communications consultancies, it is Cambridge Analytica and Birnbaum & Finkelstein. Almost everything is known about the former. That Facebook "sold" to Cambridge Analytica -for academic purposes-, detailed information on 50 million of its customers.

PROA Comunicacion incorporates Mar Peiteado to lead the Health, Beauty and Wellness area.

The consultancy firm specialising in building and managing the reputation of companies and their executives has hired Mar Peiteado to head the Health, Beauty and Wellness area. This new unit that PROA Comunicación is launching is the result of the good moment the consultancy firm is experiencing. Its consolidated position in the...

What value does lobbying bring to a company and to our society?

Rafael Cabarcos and Carlos Sánchez, experts in lobbying and corporate diplomacy, detail what value lobbying brings to a company and to our society. As they explain, lobbying is an action designed, planned and aimed at public decision-makers to provide information in a responsible and transparent way about the company's activities....

Crisis communication: immediacy, yes; accuracy, yes.

In a crisis communication case, the most important thing is transparency of information and a truthful response to the media and to society. Companies and institutions, large and small, must be prepared for a crisis. That is why it is essential to have a prepared crisis protocol....

Organisational and media success at the Marqués del Atrio event with Palop and Juanito in Seville

Proa Comunicación has achieved great success in the organisation and media attendance of the event that Bodegas Marqués del Atrio held a few days ago in Alcalá de Guadaira (Seville), where Palop and Juanito, former players of Sevilla and Real Betis, respectively, participated to comment on the derby...

Myriam Gómez -- "The financial sector faces a new reputational challenge".

Myriam Gómez, Director of Financial Communication at PROA, describes the current challenges in the financial sector and the importance of specialised communication. This text may be reproduced provided that PROA is credited as the original source.

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Every week we share reflections, trends and the key aspects of about reputation, strategic communication, public affairs and innovation. Content designed for professionals who value information with diligence and perspective.

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