Myriam Gómez —— «El sector financiero se enfrenta a un nuevo reto reputacional»

Contundente y con las ideas muy claras, Laura González-Molero, presidente de la Asociación para el Progreso de la Dirección (APD), analiza en esta entrevista con Proa Comunicación la crisis económica que las medidas de confinamiento que se han establecido por el coronavirus van a desatar en España. Admite que si...

We interviewed Arnaud Dupuis-Castérès, president of Vae Solis Corporate, a French communication consulting firm and partner of Proa Comunicación, to explain how they work from the agency and how they deal with their greatest challenges. What is Vae Solis Corporate? Vae Solis Corporate is a consultancy specializing in communication strategy...

Gianni Cecchin, CEO of Verne Technology Group, has participated in a new PROA video. In the interview he has pointed out as indispensable the role of technology for the economic recovery, «although the human factor will be decisive». In this sense, he believes that teleworking is here to stay. Furthermore,...

Ramón Tamames, Professor of Economic Structure, Jean Monnet Chair of the European Union and member of the Royal Academy of Moral and Political Sciences, presents his vision of the effects of the coronavirus on world economies, in a series of three articles that we summarize below for the Proa Comunicación...

Dr. José Antonio Rodríguez Piedrabuena, a specialist in psychiatry and psychoanalysis, reflects on the genetic programming of human beings in the fourth video of the five made by PROA Communicación. «New technology moves us away from our genetic programming, Our genetic programming is based on love, coexistence and nature.» José...

Access Álvaro Nieto‘s blog The concept of ‘fake news’, which has become so fashionable in recent times, contains a terrible message in its own name. Its literal translation, fake news, presupposes that there is information that is published that is not true. And, since it is the media that are...