Actualidad

Proa Comunicación brings its independent and personalized consulting label to Levante

PROA Communication takes another step in the expanse of its services arriving in the Valencian Community with the help of journalist Rocío Hidalgo. The Consultantcy expands its offer of corporate and business communication with its characteristic personalized dedication by providing unique and expert partners.

From now on, in the Valencian Community there will be a headquarters specialized in crisis communication and reputation management, financial communication, strategic communication consulting, political communication, digital communication consulting, internal communication, institutional relations and public affairs, organization of corporate events, sports sponsorship management, and innovative litigation communications.

Rocío Hidalgo, is the director of the Delegation in the Valencian Community. Journalist from CEU San Pablo de Valencia, master in RNE and Icemd-ESIC. For 20 years she has led corporate communication projects in Madrid and has developed her work as a journalist in national media. She currently directs and presents the show «I like it!» on RNE. She has excelled in the management of institutional relations. She has had training in creative and entrepreneurial areas as well as in the development of new businesses and the implementation of the litigation communications to manage the reputation of those investigated in criminal proceedings. She has been recognized by the Ministry of Culture with a National Award and has obtained the Silver Antenna as a journalist.

Proa celebrates its 10th year of successful operations, with headquarters in Madrid, Barcelona, Galicia, Bilbao, and now also Valencia.

¿Minuto de oro o minuto de la basura?, artículo de Pablo Carbajosa en Vozpópuli

Pablo Carbajosa, responsable de Escritura Eficaz y Oratoria de Proa Comunicación, ha reflexionado en un artículo publicado en Vozpópuli sobre las campañas electorales y los fallos que vienen cometiendo las diferentes opciones políticas. Bajo el titular de «¿Minuto de oro o minuto de la basura», Carbajosa se muestra tajante al...

Las claves secretas del «branding»

¿Branding? ¿Imagen de marca? ¿Relevancia? Una marca que se precie tiene que ser algo más que un logotipo, unos colores, un nombre sonoro fácil de recordar, un slogan atractivo y memorable, etc. Para que una marca no se quede en algo tan simple -y por lo tanto tan débil- necesita...

Workers: Optimists about the Future of Work

The BCG Henderson Institute and Harvard Business School presented Future Positive: How Companies Can Tap Into Employee Optimism to Navigate Tomorrow’s Workplace, a research project detailing a global forecast based on the perceptions of 6,500 business leaders and 11,000 middle-skill workers about the future of work. During times in which...

Professional and public figure —— Confidencial

Litigation communication
HOW TO REBUILD A REPUTATION DAMAGED BY LEGAL ACTION...

The Alicia Koplowitz Foundation awards five short-stay research scholarships

The Alicia Koplowitz Foundation has awarded five scholarships for short periods of specialization and research in psychiatry, psychology or neurosciences of children and adolescents and in neuropediatrics in its 2018 call for applications. The scholarship holders will study for six to twelve months at universities and hospitals in the United...

El Observatorio Proa Comunicación con Martínez-Almeida, en Dircomfidencial

Dircomfidencial se ha hecho eco del Observatorio Proa Comunicación que se celebró el pasado 10 de mayo con el candidato del PP a la Alcaldía de Madrid, José Luis Martínez-Almeida, como ejemplo de los actos que las agencias de comunicación han organizado en las últimas semanas con diferentes candidatos a...

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Recibe ideas con criterio

Cada semana compartimos reflexiones, tendencias y claves sobre reputación, comunicación estratégica, asuntos públicos e innovación. Contenido pensado para profesionales que valoran la información con rigor y perspectiva.