News

Alberto Cantero -- "We have brought more than 5,000m³ of medical equipment to Spain".

Alberto Cantero, CEO of Gamma Health, explains in a new PROA video how they helped their clients during the state of alarm. "In the first months of the pandemic, we brought more than 5,000m³ of medical equipment to Spain," he says. He also details the characteristics of the Covid Wiseprotec anti-Covid mask, a garment that inactivates the virus and which Gamma Health sells online exclusively in Spain, the UK and Latin America through ecommerce. gammasg.health (which has a 5% discount with the code DISCOUNT-PROA).

Gamma Health is the Diggia Group's health and protective equipment marketing company specialising in the supply of PPE and medical devices. Gamma Health has the exclusivity in Spain for the online marketing of the WiseProtec mask, the first reusable mask that inactivates COVID-19.

The WiseProtec mask is reusable, waterproof, odour neutralising and retains its antiviral properties after more than 50 washes. In addition, it is designed with a biocidal coating that neutralises Covid-19 when it comes into contact with its surface.

"We must recover the value of the word in order to get closer to the truth".

Alfonso Armada, president of the Spanish section of Reporters Without Borders, has reviewed the situation of the press and the journalistic profession in the Proa Comunicación videos on the occasion of its tenth anniversary. In reference to the main challenges facing the media and journalists, he considers it necessary to recover the...

The Spanish Armed Forces' key contribution to the all-out war against COVID-19

The Spanish Armed Forces are directly engaged in the total biological warfare against the COVID-19 coronavirus pandemic from the very beginning. The military contribution to defeating the lethal viral infection comes for a very simple reason. When the health and social services, the medical supply chain and the...

The evil of the narcissist

Narcissistic personality disorder has some of the following traits: chameleon-like character and verbiage, and a void that is covered up by image cultivation. The narcissist is interested in power, - the rest does not count -, amoral, vain, envious, strategically empathetic, demanding of others and...

Madrid -- cultural model to export

I often point to the importance of Hayek's conquest of the climate of opinion, Gramscian philosophy of the non-philosophers or Laclau's floating signifiers in matters such as feminism, sexuality or the environment, when it comes to the Spanish centre-right in the battle for the...

The gap between technicians and business

Hector creates scripts to provision resources in the cloud for the pharmaceutical company he works for. Asked about the business, he replies: I'm not interested. Mario is a Kaggel Master. His passion is data science. He knows all the resources to find relationships between variables. The names of the columns...

Milk, an essential food for fighting disease

"It's a perfect food that contains the perfect ratio of carbohydrate to protein, useful for stimulating muscle recovery," nutrition expert Renee McGregor told the BBC. The nutrients and components of milk can reduce the risk factors for muscle breakdown by up to 18-20 per cent.....

More conversations, more ideas, more PROA.
Follow us on our networks.

Receive ideas with criteria

Every week we share reflections, trends and the key aspects of about reputation, strategic communication, public affairs and innovation. Content designed for professionals who value information with diligence and perspective.

Alberto Cantero -- "We have brought more than 5,000m³ of medical equipment to Spain".

More conversations, more ideas, more PROA. Follow us on our networks.

Receive ideas with criteria

More conversations, more ideas, more PROA.
Follow us on our networks.