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Pilates: Harmony between Mind and Body

Pilates highlights that physical health is an essential requirement for happiness. In its 10th Anniversary Videos, Proa Comunicación analyzes Pilates as a lifestyle that creates harmony between the mind and the body, elaborating as to what extent it can help improve our health and well-being.

 

There is only one future: build trust

The virus not only leaves thousands of dead - the most painful and serious - but a trail of physical and mental destruction, creating such uncertainty that there is no future. The most optimistic talk about a very different future coming, one that is very new, but perhaps more supportive...

Dolors Marco -- When specialisation is a guarantee of security and confidence

There are areas in which one only enters if one is highly specialised in that content, or at least, one should not (financial information, for example). However, there are other subjects where one feels entitled to speak, even in public, even if they are highly sensitive topics, just for the sake of...

Brands and Customer Experience

Beatriz López, vice president of the Spanish Association for Quality, explains why brands are important and why it is important to develop customer experience strategies to reach audiences. "The transparency and honesty of brands reach customers very quickly," she says.

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-- BCG Women's Boot Camp Spain

Boston Consulting Group (BCG) will hold the 3rd BCG Women's Boot Camp Spain from June 22 to 24, an event aimed at female university students from all over Spain that offers the opportunity to learn first-hand how to generate value, impact and change the world from consulting strategic. Oriented towards...

The crises that are coming

No, I'm not an overseer. But as we hammer away at plans to relaunch our businesses and make up for lost time, let's not lose sight of the fact that the pandemic will not be the end point of the communicator's burden. Anticipation will help us spend time on prevention,...

The Mediterranean Diet and Lifestyle Against Aging

Doctor Ángel Durántez. expert in Sports Medicine and Age Management, explains how the Mediterranean Diet influences the life expectancy in Spain and its relationship with healthy ageing: "there are studies that relate the Mediterranean Diet with longevity". Dr. Ángel Durántez, is a medical pioneer in Spain for Proactive Preventitive Medicine...

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