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Emotional management of the coronavirus crisis

Proa Comunicación offers an emotional management service for the coronavirus crisis. Ana R. Heras PiedrabuenaHR consultant and trainer at Proa Comunicación, helps companies to avoid the paralysis that this situation can cause.

"Fear paralyses us. In ancient times, human beings were in a permanent state of emergency, they had no explanation for what was happening in nature, diseases, infections, death, with very short life expectancies. All that has remained in our brain, in our emotional system. It has been alleviated, and not too much, by culture, injecting knowledge and explanations.

Already in today's life we are not aware that these fears of the unknown are very difficult to bear, because they activate those terrors that are in our genetics. In this case, with the coronavirus, we do not see the enemy, like those primitives, we do not know when or where he will attack us, we have the feeling of not being able to neutralise the enemy, of not being able to dominate our reality. At this point, society becomes hypochondriacal, the hypochondriac is terrified of the disease, he tries to locate it and name it.

Now we don't know if our neighbours, relatives or we ourselves can become infected, we don't trust anyone anymore. The collective emotion is one of panic, our anxiety is compounded by the memory of the devastating effects of the previous economic crisis. When that crisis hit, we did not know how far-reaching it would be, nor the effects it would have on our lives. Those effects left us traumatised as a society, amplifying the emotional effect of this crisis that we are beginning to experience these days. We are talking about a sum of emotional traumas that we carry engraved in our emotional system.

The problem is that, if we go into panic and survival mode, our creativity is cancelled, our capacity to work, to fight, to get ahead is cancelled. Businesses and entrepreneurs are paralysed, they "freeze" in the face of terror.

That is why it is more important than ever to relativise, to protect ourselves, to be especially careful with the elderly. But beware of dogmatisms, ideologies, exclusive beliefs, because they give us the security of being beyond doubt, beyond the wrong ones, on the side of the good ones, evil localised, neutralised, that is another plague, in this case of the mind".

More information about Proa Comunicación's service: info@proacomunicacion.es or by using the form below:

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