News

-- Interview with Fernando Garea, assistant to the editor of El Español

PROA interview with the deputy director of El Español on the state of journalism, the new digital landscape and his recent dismissal from El Periódico de España. 

Fernando Garea (Madrid, 1962) thus returns to his origins with Pedro J. Ramírez after being dismissed from El Periódico de España barely three months after its launch. Garea began his career at Diario 16 and, together with the now editor of El Español, he was one of the founders of El Mundo, where he worked as parliamentary reporter. From there he moved to the daily Público, which he also helped to start, and to El País, which he left nine years later to join El Confidencial. In 2018, the government of Pedro Sánchez proposed him as president of the EFE news agency, a post he held until barely a year and a half later, when the same executive that had appointed him dismissed him. Garea then returned to El Confidencial, where he remained until he returned to participate in the founding of another new newspaper, this time belonging to the Moll Group, El Periódico de España.

This video may be reproduced provided that PROA is credited as the original source.

José Antonio R. Piedrabuena -- Interview with Raquel Rodríguez, CEO of INSYTE

Dr. José Antonio Rodríguez Piedrabuena interviews Raquel Rodríguez, CEO of INSYTE, about her role as CEO of a technology company and the challenges of the new normal. This VIDEO may be reproduced provided PROA is credited as the original source.

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Mirian Izquierdo -- Why family businesses need to be transformed through boards of directors and independent directors

Much of the research comparing the financial performance of family firms with that of non-family firms emphasises that family firms outperform other firms. However, several studies since the research: Board Composition, Balancing Family Influence in S&P 500 firms (Anderson, Reeb 2004) conclude that by eliminating family firms from the financial results, family firms outperform non-family...

There is hope for hope?

I never thought that the context in which I wrote about boards of directors in Spain was so critical, unexpected, sad, and with such an uncertain future. Therefore, what I am going to give here is my opinion, since with all humility I admit that I feel incapable of anticipating...

Rafa Rubio -- "Businesses need to engage with institutions in a professional way".

The world of lobbying has evolved in recent years, coming out of the shadows and becoming a professionalised, more transparent field, capable of opening and strengthening democratic channels of communication and influence between companies, organisations and public authorities. One of the pioneers of...

Branded Content and Brand Journalism: Companies with Their Own Voice in the Digital Agora

Not so long ago, talking about new forms of disintermediated communication by companies was a fast way to be condemned by guardians of journalistic and communicational purism. How dare companies suggest occupying safe spaces traditionally reserved for the media? However, the combination of various factors, such as the media...

Brand purpose communication

Communications on brands purpose plays a role more important than ever in a company's reputation. In this matter, Pilar Larrea, former Campofrío's Communications Manager, explains the significance of this issue and what should be the company's purpose. Pilar Larrea's Quotes "Having a purpose is the reason for existence for...

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Every week we share reflections, trends and the key aspects of about reputation, strategic communication, public affairs and innovation. Content designed for professionals who value information with diligence and perspective.