-- The Luca de Tena Foundation and PROA Comunicación renew their collaboration agreement
The Luca de Tena Foundation and PROA Comunicación have renewed their collaboration agreement, consolidating their commitment to different projects that address the new needs of journalists. PROA will contribute to the development and implementation of the Foundation's communication strategies, as well as to the dissemination of the knowledge it generates through reports [...]
Record participation in the 4th Madrid SnowZone Championship for Journalists
The IV Madrid SnowZone Championship for journalists surpassed the record number of participants with the attendance of more than 50 journalists, including Mercedes Milá. Organised by PROA Comunicación, the event brought together a total of 23 national media: Telecinco, La Sexta, RTVE, Telemadrid, Cadena SER, Discovery, Movistar+, Europa Press, Servimedia, EFE, Hearst, RNE, [...]
Three things to avoid when organising events
Organising a big event is a challenge for any company. Getting reliable speakers who can attract an audience eager to listen to them is the first step towards success. Filling the chosen room with a suitable auditorium is also a tough job and one that is hard to compete for, due to the large number of speakers and [...]
Ana Sánchez de la Nieta: "The Internet and technology have caught the media off guard".
The editor of «Conversations with», Ana Sánchez de la Nieta, considers that the Internet and new technologies have not led to a decline in the quality of journalism today, but on the contrary, they are tools that provide enormous possibilities and opportunities for media professionals. This is one of the reflections that [...]
Dick Cheney, the ultimate shadow politician
A few days ago, at the presentation of the preview of El vicio del poder in Spain, organised by the journalism forum Conversaciones con, Pablo Pardo, correspondent of the newspaper El Mundo in the United States, summed up the relationship of the all-powerful Vice President Dick Cheney with the press as follows: “Cheney decided to avoid the press, he didn't talk to the [...]
Trust and credibility
Trust and credibility, over time I have learned that there are two types 1-hour cash loans for bad credit of politicians: those who consider that communication is too important a thing to be left to the press officer; and those who tend to think that journalists are all busybodies who want us all to know what they are doing.