Marketing and Communication in Consulting and Professional Services Companies

Dr. Piedrabuena interviews Dr. Santiago Palacios, gynaecologist and specialist in Menopause and Women's Health, director of the Instituto Palacios Medical Centre, on the importance of women's health care at all stages. This VIDEO can be reproduced whenever...

Fernando Matesanz, Managing Director of Spanish VAT Services Asociados, evaluates in this video the results of the Madrid VAT Forum 2020, the second edition of the VAT congress promoted by his firm and organised, on this occasion, together with Thomson Reuters. Matesanz, very satisfied with the response of the speakers...

It is well known that physical exercise is beneficial to health, but there are little-known aspects that underline its importance, for example in rejuvenation. There is evidence that exercise reverses changes in ageing-related genes and, therefore, the phenotypes of the body's cells and tissues.

A simple and well-known business strategy framework is to determine where to play (which sector or market to serve) and how to win (what is needed to get the best results in that area). However, the "how" is much more important than the "where": the reward for being among the...

María José Vega Intriago, HR consultant and legal handwriting expert, explains what handwriting expertise consists of, what uses it has and what the work process is. She also details the implications of handwriting expertise in the face of new trends and digital transformation.

In Spain, SMEs and independent ventures represent virtually the entire business fabric. These so-called "startups" received investments exceeding 1.2 billion last year in 2018 (9 times more than 8 years ago). All of these businesses have plenty in common, but without a doubt, one of the most important concerns is...