News

The ACS successfully celebrates the first edition of its awards with the support of PROA Comunicación

The Spanish Association of Consultancy Firms (CET) held the award ceremony for the first AEC Tech Innovation Awards with a major event at the Ritz Hotel in Madrid. These awards were created to distinguish digital transformation projects at the service of society.

PROA Communication has accompanied the ACS throughout the process of creation, dissemination and institutional positioning of the awards, as well as in Consultancy Nightwhich brought together business, institutional and academic leaders on 2 October to distinguish nine finalist projects in the categories of Innovation in the Public Sector, Social Impact and Technological Talent.

Among the winners were the Madrid City Council, the Quiero Trabajo Foundation and the ONCE Foundation, awarded for initiatives that integrate technology in favour of inclusion, employability and the improvement of public management. In addition to the three winners, the two runners-up in each category were awarded a diploma, recognising projects by the State Agency for Digital Administration, the Andalusian Agency for Social Services and Dependency, the Department of Justice and Democratic Quality of the Generalitat de Catalunya and the Centre de Telecomunicacions i Tecnologies de la Informació (CTTI), the Junior Achievement Foundation and Planeta Formación y Universidades.

In his speech, José María Beneyto, president of the AEC, pointed out that "these awards are a significant contribution to making visible how Spanish consultancy is not only an economic engine, but also an agent of positive change in society, forming part of projects that, with innovation and technology, manage to improve people's lives". 

PROA Comunicación has contributed to the consolidation of the AEC Tech Innovation Awards as a benchmark in Spain for the social value of consultancy and technological innovation applied to collective welfare.

With this collaboration, PROA Comunicación reaffirms its commitment to the consultancy sector, digital transformation and the public projection of initiatives that promote social responsibility and collaboration between administrations, companies and organisations.

Why should Netflix fear Apple TV Plus?

It is ironic, to say the least, that only a few weeks ago we considered the Steven Spielberg vs. Netflix conflict to be over and, just a few days later, the director headed the genuine spot for what will be his biggest competitor. The fact that Spielberg's face in the very foreground kicks off the new...

Proa Comunicación Sponsors the "Corporate Governance and Gender Diveristy" Awards

Proa Comunicación is sponsoring the "Corporate governance and gender diversity" awards organized by the Women Forward Foundation and will take place October 28th, from 19 to 23 hours, at the Italian Embassy. The awards were created to distinguish the companies and institutions that have integrated an exceptional level of gender...

Espinosa de los Monteros analyses Spain's image in the Proa Communication Observatory

"Education is the key to any country's problems", stressed Carlos Espinosa de los Monteros, the Government's High Commissioner for Marca España, during his analysis at the Proa Observatory on 'Spain today: how we are seen, how we see ourselves'. During his speech, he reviewed the...

Cantabria prepares to host the World Snowshoe Championship

The World Snowshoeing Championships will take place for the first time in Spain between 2 and 4 March. The Fuente Dé cable car, located in the Liébana region within the Picos de Europa National Park, will be witness to a unique spectacle in Spain....

Keys to communication in foundations

María Cano, head of communication and marketing at the Spanish Association of Foundations, highlights the importance and the keys to communication in the foundation sector. Foundations, and third sector organisations in general, are agents of change and transformation. For a long time, they have been wrongly perceived as...

"The story of the last six years in Spain is almost a thriller", conversation with José Antonio Zarzalejos

"The story of the last six years in Spain is almost a thriller", "The King Emeritus has betrayed his son", "(Juan Carlos I) will not return to Spain as long as the Public Prosecutor does not clarify his situation", "I do I think Leonor is going to reign "," Pedro...

More conversations, more ideas, more PROA.
Follow us on our networks.

Receive ideas with criteria

Every week we share reflections, trends and the key aspects of about reputation, strategic communication, public affairs and innovation. Content designed for professionals who value information with diligence and perspective.