Video of the Proa Communication Observatory: Public emergencies

Appearing in the media continues to be one of the main ways of publicising a company or brand and reaching a wide audience. The ways of appearing in the media are varied, through a press release, an interview, advertising... formats in which the control capacity of the media varies...

There isn't a day that we open the digital version of any newspaper and not encounter a reputational crisis: a company, a public institution, a cultural organisation or an NGO accused of illegitimate behaviour. Some of the problems they face are of a technical nature: a toxic leak, an unexpected...

"Suicidal thoughts have increased between 12.5 and 14% in young people" Ángela Jordana is a specialist in Health Literacy and Salutogenesis -a concept developed by the physician and sociologist Aaron Antonovsky in the 1970s-. Creator of the LifeCourse and MOA method, she teaches courses to individuals and organisations seeking to...

This sentence makes sense, as does the reflection that in historical epidemics the sick were confined, not the healthy. I am surprised how little radical feminism has publicised the success of the excellent political leaders who have managed to dominate the COVID-19 in their countries with some...

In 1959, Professor Juan Rof Carballo wrote books such as Cerebro Interno y Mundo Emocional; Urdimbre Afectiva y Enfermedad and Cerebro Interno y Sociedad. What can you tell me now about Goleman and the rest of the group and the enthusiasm of the uninformed in the face of emotional intelligence?

In a recent conference organised by the ASEAFI financial advisory board in Madrid, Arcano Partners' economist, Leopoldo Torralba, explained his vision of the economy for the year 2020. A year that a priori appears better than the previous one, with less geopolitical uncertainties and glimpses of recovery in the European...