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Video of the Proa Communication Observatory: Public emergencies

Preventing, learning from others who have gone through the same thing, protocolising actions, coordinating the dissemination of information and evaluating what has been done are the keys to good crisis management. This was the lesson that Yago de la Cierva, Director of Crisis Communication at Proa Comunicación, extracted after the intervention of Raimundo Herráiz, manager of the Madrid 112 Emergency Coordination Centre during 11M, in the Observatory 'Public Emergencies: lessons in prevention and planning for businessmen and managers', organised by Proa Comunicación with the collaboration of Club Excelencia en Gestión on Friday 8th November at the Club Financiero Génova.

Roberto Ruiz Ballesteros: "Public opinion has to be fair".

Roberto Ruiz Ballesteros, a journalist specialised in court information and investigation, reflects on the conflicts that are generated in the communication of litigation and the importance that this has to solve sensitive cases: "When someone is immersed in a judicial process, they are in a very sensitive moment. His prestige...

Ana Gómez -- The reasons for Alberto Núñez Feijóo's success

Last Sunday Galicia held the most atypical election in its history. For the first time, Galicians went to vote in the midst of a pandemic and with unprecedented security measures. This is why the turnout was one of the lowest in the history of the...

José Antonio R. Piedrabuena -- Eggs as a key element in our diet

A healthy diet helps protect against malnutrition and non-communicable diseases such as diabetes, heart disease, stroke and cancer, among others. Healthy eating habits should begin in the first years of life, with a correct consumption of fruit, vegetables, cereals, tubers, nuts and dried fruits, etc., being necessary.

José Antonio Rodríguez Piedrabuena -- Is the human brain really different?

Human brains did not evolve from reptilian brains by developing additional parts to house emotion. We do not have an inner snake or an emotional monkey to be controlled, as some courses offer, which, on the other hand, do not really question anything personal or corporate. The...

Communication and public affairs

Alfonso Lopez, founder of Reti España, a leading strategic communications company in Lobbying, Government Affairs and Media Relations, details the value of boutique companies, what Reti España is and the synergies between communications and public affairs, announcing the collaboration agreement between Proa Comunicación and Reti.....

Challenges for the global economy in the decade 2020-2030

In these days of confinement I have been reading the book Crisis Economics written by Nouriel Roubini and Stephen Mihm in 2010. Roubini analyses in detail the most relevant economic crises experienced in our recent history since the 19th century and the economic policies applied to contain them. Although...

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