Video of the Proa Communication Observatory: Public emergencies

For some months now, the coronavirus has been a priority because of how it is affecting European Union (EU) countries beyond the social alarm that has been created. It is a threat that has become a reality sooner rather than later. From China, where the outbreak began...

Pedro Vidal-Aragón, founding partner of Quercus Ventures, details in this new PROA video how Quercus Ventures can help Spanish SMEs and what is its differential value. In addition, he explains why it is necessary to invest in management and, finally, he sets out his recommendations for Spanish SMEs to face...

The virus has not only left thousands dead - the most painful and serious of all - but a trail of physical and mental destruction, creating such uncertainty that there is no future. The most optimistic people speak of a very different future, a very new one, but perhaps more supportive and...

Investor and philanthropist Warren Buffett said that "only when the tide goes out do you know who was swimming naked". Well, the tide has come out in one fell swoop, and how. We don't remember a tide like that; at the time of writing we have 3,434 dead in Spain...

All living beings are still here because very soon, from their early stages as unicellular had to learn to distinguish the good from the bad. In human beings this biological archaism is also transferred to their mind and if education, training and other characteristics that make it human are not...

There isn't a day that we open the digital version of any newspaper and not encounter a reputational crisis: a company, a public institution, a cultural organisation or an NGO accused of illegitimate behaviour. Some of the problems they face are of a technical nature: a toxic leak, an unexpected...