Roberto Ruiz Ballesteros: «La opinión pública tiene que ser justa»

“La motivación es lo que te hace comenzar. El hábito es lo que te hace seguir” Jim Rohn   Cada una de las cuatro zonas cerebrales tiene un cometido específico, pero tenemos que activar las cuatro para tener éxito en la vida y para conseguir lo que nos proponemos. Con...

Spanish VAT Services Asesores once again trusted in 2021, for the third consecutive year, the management of communication from the Madrid VAT Forum to PROA. The first digital edition of the only congress on VAT to be held in Spain was very successful, as it had an even greater number...

Companies that bet on expanding the capabilities of their staff and invest more in technology tend to show a higher degree of digital development than those that devote less resources to these priorities. This has been demonstrated by a study from the Boston Consulting Group (BCG), that surveyed 1,800 companies...

María Cano, communications and marketing of the Spanish Association of Foundations, highlights the importance and keys of communication in the foundational sector. The foundations and, in general, the entities of the third sector are agents of change and transformation. For a long time, they have mistakenly been perceived as unprofessional...

El Dr. Rodríguez Piedrabuena entrevista a Rodrigo Julián Fuentes, ingeniero forestal y gerente de Fomecam, para conocer los problemas ocasionados por los incendios. A través de un análisis de sus causas, Fuentes explica las consecuencias de su originación, qué medidas preventivas se deben adoptar para mantener los bosques sin daños...

Bárbara Yuste, Head of Digital Communication at Proa Comunicación, details how to manage a digital crisis. Transparency and speed are two essential factors in a scenario of crisis in the digital environment, especially in moments like the ones we are living these days. Companies and institutions have to be prepared...