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Roberto Ruiz Ballesteros: "Public opinion has to be fair".

Roberto Ruiz Ballesterosa journalist specialising in court reporting and investigative reporting, reflects on the conflicts that arise in the Dispute communication and its importance in resolving sensitive cases: "When someone is involved in legal proceedings, they are at a very sensitive moment. Their prestige can be irreparably damaged. A good defence is undoubtedly essential".

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Beauty and Lifestyle Communication

Teresa de la Cierva, beauty and lifestyle journalist, explains in the newest video from Proa Comunicación how media has evolved and the role of journalists during the eruption of these new technologies. Additionally, she explains which is her preferred channel of communication.

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Economic outlook for 2020: improved trade, high liquidity and low risk of recession

In a recent conference organised by the ASEAFI financial advisory board in Madrid, Arcano Partners' economist, Leopoldo Torralba, explained his vision of the economy for the year 2020. A year that a priori appears better than the previous one, with less geopolitical uncertainties and glimpses of recovery in the European...

We are Conservatives

All current neuroscientists, such as the Spanish professor of neuroscience working in the US, Joaquín M. Fuster, one of the world's leading figures in the study of the cerebral cortex, says: "The vast majority of our decisions are unconscious. This means that we are not aware of the reasons for...

The sale of sports rights: a shot in the foot by the promoters?

It is a fact that television audiences, as a general trend, are falling in the world of sports. Are we simply in a transition period from analog to digital models, or the "mandamases" of the various competitions, guided by the short-term money from the sale of rights to payment platforms,...

José Antonio R. Piedrabuena -- Why do we need to exercise?

We are alive because all our organs communicate with each other by means of molecular signals and we age when these signals decrease or encounter resistance, or when they fail to get out or have difficulties in getting them in. Exercise stimulates communication between organs: skeletal muscle, the heart, bones, the heart, the lungs, the heart, the...

Authoritarian leaders, progressive leaders

Alexander the Great made a direct attack on the Persian leader, who fled in panic and his army dispersed, fragmented. Hernán Cortés with only five horsemen charged at Aztec Cihuacóatl, knocked him down with one thrust and the army dispersed. Tito, the marshal, went on to another life and Yugoslavia fragmented; Saddam...

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Every week we share reflections, trends and the key aspects of about reputation, strategic communication, public affairs and innovation. Content designed for professionals who value information with diligence and perspective.