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Ontier Selects Proa Comunicación to Produce its Corporate Video

Ontier, international law firm located in fourteen countries, has trusted in Proa Comunicación to create their corporate video. In it, Proa has embodied what Ontier represents, a firm offering what every client is looking for: a legal partner for your business that will treat your problems like their own, that will offer creative solutions, that is present in fourteen countries, and that you can always call by name.

Ontier's lawyers love challenges. They treat clients' projects and issues like their own and devote their extensive legal training to designing and executing creative and imaginative solutions aimed at achieving clients' objective. In Madrid, Oviedo, Santander and Seville, Ontier España has a multidisciplinary team of talented professionals whose motivation, capacity, excellence and drive will turn the first opportunity into a continuous relationship of advice across all sectors.

The Department of Audiovisual Services at Proa Comunicación, led by creative director Ben Kendall, is in charge of the complete conceptualization and creation of the project.

Millennials and the political role of the EU

The European elections, the construction of Europe and how the younger generations perceive and deal with these issues has been the subject of a study promoted by Vinces, an independent consultancy specialising in Public Affairs, and presented a few days ago in Madrid. The preparation of the report "European elections from a European perspective" was...

The five lighthouses

Organised by the Association of Advertising Agencies, last Thursday I was lucky enough to participate in Bilbao in a seminar with Ferrán Ramón Cortés, author of 'La isla de los cinco faros' (The island of the five lighthouses) and expert in communication. Three hours to reflect in a group on communication oriented towards the construction...

Dircomfidential -- Foresight, truthfulness and prudent presentation are among the keys to communication in a criminal case.

The specialised digital media Dircomfidencial has published the reflections of Mercedes Asorey, Director of Litigation Communication at PROA, on the so-called 'newscast penalty' in media trials. For Mercedes Asorey, "proceedings tend to drag on for a long time and this period is a determining factor for the reputation of the person under investigation,...

Jordi Sevilla, participant in the PROA Communication Observatories: "we are entering a languid stagnation".

On 26 November, a new edition of the PROA Communication Observatories was held. On this occasion, the guest speaker was the former Minister of Public Administrations, Jordi Sevilla, who spoke to a large group of businessmen and representatives of civil society about the economic situation we are experiencing...

Lucía Casanueva -- Towards a new model of leadership

Lucía Casanueva, managing partner of PROA, writes an article for El Economista on real equality between men and women. For her, this development will boost growth and the ultimate goal must be to achieve equal opportunities based on differences and, in this way, to achieve the necessary balance...

The challenges of Brand Spain

Javier Martín-Domínguez, president of the International Press Club, has analysed the challenges of Brand Spain in the videos of the tenth anniversary of Proa Comunicación. He also summarised the evolution of communication and how it has been influenced by the irruption of new technologies, giving as an example the decisive role of...

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Every week we share reflections, trends and the key aspects of about reputation, strategic communication, public affairs and innovation. Content designed for professionals who value information with diligence and perspective.