News

The coronavirus is a not-so-infectious emotional plague

Flu in Spain in the 2018-2019 season was treated in outpatient clinics and hospitals, discounting those who stayed home and did not consult, 490,000 sick, with 35,000 cases requiring hospitalisation. Other very serious cases were treated in the ICU, 2,500. And, attention, 6,300 died from the flu.

I think it is clear the phenomenon of emotional plague that has dazzled, shortened the intelligence of everyone, including politicians, journalists because they should put this epidemic in context. It is very likely that it will not kill as many as it did on that occasion.

This virus will certainly be less lethal than some flu outbreaks. It is transmitted in the same way and in the same places as any flu. It is a question of following the preventive recommendations to the letter.

The reason for the collective panic

The human mind is the ensemble formed by the body, the cranial content and the outside world that is now being tested. It does not pass to our consciousness that if the outside world is a part of our mind, it is a component of our identity, it must be as stable, constant, reliable, predictable and understandable as possible; otherwise our emotional stability is shaken. And we enter into survival mechanisms common to all animals, what we call panic. That is why ideologies piss us scientists off, because of their forcefulness, their ease of expansion and their refusal to provide scientific evidence for verification.

I have given data that the flu that has been with us since at least 1918 has killed many more people than this coronavirus will. What is happening is that, among politicians and the media, as well as social disinformation, they are creating a visual society, an addictive society where extremisms, radicalism, the legal insecurity so present, and with the ease that dogmatic and perverse people find in spreading their toxins, create a foundation, a structure underneath the consciousness of collective insecurity. For example, with the security and empathy that they crush with their messages, those of us who do not agree with their stony millstone wheels, feel ignored and threatened. We read very little, we have the criteria and opinion that is born from television and it is mediatized. The vast majority have no other information than that which comes from television and some social networks.

Well, and in this situation of constant emotional excitement an epidemic is presented and instead of giving the data that show that in the vast majority are mild and even some serious are being cured, as they affect, in the fallen in every hour, as in the war reports.

This epidemic of viruses, which from those viruses of the coronavirus species that appeared in the sixties and have mutated to seasonal flu, now reappears with evolved viruses, but of the same family. Doctors already know almost everything about the virus and it is only a matter of days before vaccines appear. We have very little data to know it completely.

 


José Antonio Rodríguez Piedrabuena 
Specialist in Psychiatry and Psychoanalysis. Specialist in management training, group and couple therapies.

-- COEM exceeds the number of patients seen in Cameroon in 2019 up to November

The Association of Orthopaedic Surgeons of Spain for the World (COEM) has exceeded in the first 11 months of this year the number of patients treated during the whole of 2019, the last year before the COVID-19 pandemic, at its centre of activity, located at the Notre Dame Hospital in...

Yago de la Cierva -- "Without good communication during a crisis, the problem is not solved".

Yago de la Cierva, director of crisis communication at PROA, explains in this new video the importance of having a strategic plan in crisis communication prepared ex ante, highlighting the important role of an external agent, such as consultancies for its better implementation. It is worth reproducing this video...

Do we know all the financial digitalization variables?

The financial digitalization concept refers to the complexity of the subject, on the one hand, digitalization, a technical concept, on the other hand, financial, a very important business sector in Spain. In Physics there are many analog and digital processes, in mechanics, electronics...they indicate continuous (analog) or discontinuous (digital) processes,...

Featured images from the PROA Mental Health Observatory

Grupo Nicolás Correa chooses PROA to manage its communication strategy

Grupo Nicolás Correa, a leading Spanish company in milling solutions at a European level and one of the most important worldwide, places its trust in PROA for the development and execution of its corporate communication strategy. A listed company since 1989 and with a presence in more than 20 countries,...

Alicia Campos Serrano -- Africa since 1940. The past of the present

Frederick Cooper, History of Africa since 1940. The past of the present, Rialp, Madrid, 2021 (Trans. José María Sánchez Galera) "When a historian of the talent of Frederick Cooper reflects on contemporary realities, as in this book on Africa, we can find a contribution that goes beyond historiography, and that...

More conversations, more ideas, more PROA.
Follow us on our networks.

Receive ideas with criteria

Every week we share reflections, trends and the key aspects of about reputation, strategic communication, public affairs and innovation. Content designed for professionals who value information with diligence and perspective.