News

Manuel Bermejo -- "Communication plays a key role in family businesses".

Manuel Bermejo, Chairman of The Family Advisory Group, talks with Bárbara Yuste, head of PROA's Digital Area, on the challenges facing family businesses in the face of the COVID-19 pandemic, his new book "The Family Business in the face of the COVID-19 pandemic".The entrepreneurial family. 21 keys to the continuity of the family business" and the importance of communication in its development. 

This video may be reproduced provided that PROA is credited as the original source.

Alarming situation

Indeed, the situation was alarming when the state of alarm was established. And then? Now it is chaotic and completely uncoordinated, says the General Council of Nurses due to the incessant contagion of the coronavirus without protective measures. For its part, the General Council of Doctors will be brought as a prosecutor against...

Presentation of the yearbook on women's leadership in Spain

PROA is a sponsor of the Yearbook of Women's Leadership in Spain©, which is a document that brings together the most relevant developments that have occurred throughout 2020 in relation to women's leadership. At its presentation, on 13 May, Lucía Casanueva, managing partner of PROA, will participate in the presentation of the...

-- In praise of my father

On 15 January, my dear father, Javier Casanueva Piñeiro, died suddenly at the age of 88. A formal and dutiful man, he was always clear about his obligations and his devotions. Thus, he graduated in Law from the University of Santiago de Compostela...

José Antonio R. Piedrabuena -- Interview with Dr. Vela Navarrete

Dr. José Antonio Rodríguez Piedrabuena interviews Dr. Vela Navarrete, the first professor of urology at the Autonomous University of Madrid, about research in this field and the advances that may exist. This VIDEO may be reproduced as long as PROA is mentioned as the original source.

...

José Antonio R. Piedrabuena -- Coping with the stressful effects of the pandemic

It is common to spend a lot of money on anti-ageing treatments, but the truth is that the only scientifically proven treatment is exercise. I have seen some people after six months and found them aged due to lack of exercise. Exercise has many beneficial effects on the health of the brain,...

Formula 1 and its communication shortcomings

In these turbulent times we are living through with the closure of stadiums, circuits, pavilions, the postponement or cancellation of major sporting events such as MotoGP and F1 World Cup races, or the postponement or possible cancellation of sports leagues, Eurocups or even Olympic Games, it is time to make a...

More conversations, more ideas, more PROA.
Follow us on our networks.

Receive ideas with criteria

Every week we share reflections, trends and the key aspects of about reputation, strategic communication, public affairs and innovation. Content designed for professionals who value information with diligence and perspective.