Beauty and Lifestyle Communication

Almonds, walnuts, pistachios, hazelnuts and chestnuts are concentrates of life for our body The Mediterranean diet recommends a weekly consumption of nuts such as walnuts, pistachios and almonds at least five times, as their high levels of fatty acids, phytosterols, antioxidants such as Resveratrol, and carotinoids, provide us with...

Crisis information management is a compulsory subject with a wealth of literature and many case studies. One of the golden rules of crisis communication is that it should contribute to success and not put a spoke in the wheel, not become an additional problem. How to...

The virus not only leaves thousands of dead - the most painful and serious - but a trail of physical and mental destruction, creating such uncertainty that there is no future. The most optimistic talk about a very different future coming, one that is very new, but perhaps more supportive...

Banks should strengthen their risk management capabilities and prepare for the impact of substantial loan losses in the coming months, as the completion of government aid programs reveals the financial impact of the pandemic, according to a new report from Boston Consulting Group (BCG). The report, entitled Global Risk 2021:...

PROA interviews the opinion editor of El Mundo on the importance of recovering the classics to understand the present. Jorge Bustos (Madrid, 1982) is a crack that opens up between the noise of current political events and the silence that the craft of writing demands. He defines himself as...

The vigour of the asset management industry and the massive quantity of operators in the Spanish market reinforce the that the role of financial communication as a tool for positioning and support essential for this industry. Proa Comunicación offers an effective a specialized model of financial communication. We work to...