News

  • Blog
  • 21 November 2019
  • 1 min. reading time

Communication for Fund Managers

The vigour of the asset management industry and the massive quantity of operators in the Spanish market reinforce the that the role of financial communication as a tool for positioning and support essential for this industry. Proa Comunicación offers an effective a specialized model of financial communication. We work to optimise our clients' investment in us, differentiate their brand from competitors, and help drive their growth goals.

Pablo de Villota -- Chronicle of the presentation of the book biography of Emilio de Villota

Last week we had the honour of presenting the biography of Emilio de Villota, a work of Alfredo Filippone and published by Motorpress Iberica. It is a book that, beyond narrating the adventures of a Spaniard trying to make a space in the then inaccessible world of Formula 1 at...

  • Blog
  • 1 min. reading time

--The 20 most relevant educational influencers in RRSS

IMF Smart Education has compiled a ranking of the 20 most relevant educational influencers on social media to follow in order to learn about any subject. The aim of the list is to highlight the educational and democratic value of this new way of accessing knowledge, even the most specific...

  • Blog
  • 2 min. reading time

Pablo Gasull -- An analysis of Woke culture with journalist Argemino Barro

Argemino Barro is a freelance correspondent in New York for El Confidencial, La Sexta and Televisión de Galicia. In 2014, he covered the war in eastern Ukraine and won the European "Belarus in Focus" award for the best report on Belarus. During his adolescence, his passion for unravelling the dynamics...

  • Blog, News
  • 4 min. reading time

The Evil of the Narcissist

Narcissistic personality disorder has some of the following traits: chameleon-like character and verbiage, and a vacuum that is plugged by the cultivation of the image. The narcissist is interested in power, -the rest does not count-, he is amoral, vain, envious, with strategic empathy, demanding of others and extraordinarily tolerant...

  • Blog
  • 3 min. reading time

Lifestyle and Mediterranean diet against ageing

Dr. Ángel Durántez, expert in Sports Medicine and Age Management, explains how the Mediterranean diet influences life expectancy in Spain and its relationship with healthy ageing: "there are studies that link the Mediterranean diet with longevity". Dr. Ángel Durántez...

  • Blog
  • 1 min. reading time

Key Steps for the Banking Sector to Improve its Reputation

The latest scandals involving large banks picked up by the press - the illegal eavesdropping ordered by the previous BBVA chairman, the unsuccessful appointment of the Santander's incoming CEO and the lawsuits filed by investors who have lost their money in Banco Popular shares or mandatory convertible bonds - portray...

  • Blog
  • 3 min. reading time

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Every week we share reflections, trends and the key aspects of about reputation, strategic communication, public affairs and innovation. Content designed for professionals who value information with diligence and perspective.