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Dispute communication

Rocío Hidalgo, director of PROA Comunicación in the Valencian Community, explains the litigation communication service. Proa Comunicación acts in the event of economic crimes, breaches of competition or data protection regulations, labour or environmental conflicts, accidents, human rights and other types of situations that may affect the reputation and good name of individuals and companies.

-- Interview with Marta March, Alstom's Human Resources Leader

PROA interviews Alstom's Human Resources leader about this area and her experience in international companies. Together with Ana Heras, Director of Human Resources at PROA, Marta March reflects on internal communication as a key tool for the achievement of a company's objectives and the...

Political communication in times of incommunication

Information, over-information, but above all disinformation are inexhaustible sources of sudden and uncritical reflections. Moreover, in a time of physical confinement, where disruption is not only social and economic, but also sentimental, opinions flow with the speed of a single thought and with the speed of a...

Isabel Terroso -- "The way we dress reflects how we live in society".

Isabel Terroso, founder of Balel, details in this new PROA video the origins of her millinery, explaining how her passion and creative vocation arose. She also explains Balel's philosophy and what her hats are like.

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Repetition (I): Side A

Although not unexpected, it is most unusual that the cautions and objections to the televised debates of candidates for senators and deputies should have to be repeated, like the elections themselves, only six months later. If in the spring of this year there were already four elections (general, European, municipal, regional and autonomous) in...

With this brain we won't get very far', next book by Dr Piedrabuena

Dr. Rodríguez Piedrabuena reflects on the human brain in a new PROA Comunicación video and previews the contents of his next book: 'With this brain, we won't get very far'.

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The Investment Priorities that Differentiate Digital Leaders

Companies that bet on expanding the capabilities of their staff and invest more in technology tend to show a higher degree of digital development than those that devote less resources to these priorities. This has been demonstrated by a study from the Boston Consulting Group (BCG), that surveyed 1,800 companies...

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Every week we share reflections, trends and the key aspects of about reputation, strategic communication, public affairs and innovation. Content designed for professionals who value information with diligence and perspective.