News

  • Blog
  • 9 October 2019
  • 1 min. reading time

10 management skills demanded by companies

Carlos Recarte, founding partner of Recarte & Fontenla, explains in the Proa Comunicación videos when companies should call a headhunter. He also details how important it is to take into account the professional moment and highlights the 10 managerial skills that companies currently demand:

  1. Courage and determination to take risks and accept failures.
  2. Decision-making capacity increasingly complex without having all the information.
  3. Self-awareness of our strengths, weaknesses and blind spots that cause us not to be able to see our mistakes.
  4. Flexibility to adapt to permanent changes.
  5. Constant learning both in terms of personal development and in terms of the sector in which we operate.
  6. Networking skills both physical and virtual.
  7. Develop a global mindset to help us to have a more complete vision of the world and to understand different cultures.
  8. Capacity for innovate and reinvent almost permanently.
  9. Integrity to say what we think, humility to learn from mistakes and failures.
  10. Ability to motivate and inspire others to overcome the usual resistance to change.

Increasing the number of women entrepreneurs would grow the world economy by $5 trillion

An article published by the Boston Consulting Group (BCG) states that, if there were the same number of women and men entrepreneurs, the world's GDP could grow by approximately 3% to 6%, which would represent between 2,500 and 5,000 billion dollars to the international economy. However, women entrepreneurs still need...

  • Blog
  • 3 min. reading time

The Lack of Love and Violence in Teens

Human beings on the way to maturity to go through moments that can accelerate it or strand them in the middle of development. Stages which are especially influential include your stay in the womb, the first two years, and pre-adolescence from 9 years to 12 in which there is an...

  • Blog
  • 3 min. reading time

--Jorge Bustos: "Writing well is knowing how to choose verbs. The novice writer becomes obsessed with adjectives".

Jorge Bustos (Madrid, 1982) is the split between the journalist and the writer, the noise of the news and the silence demanded by the craft of writing. He defines himself as "a mixture of Cistercian monk and Wall Street wolf". At the same time as he disembowels the lie and the...

  • Blog
  • 6 min. reading time

José Antonio Rodríguez Piedrabuena -- Mental Health Act: one step closer to demolition

Mental health should be planned for and meet the World Health Organisation's (WHO) diagnostic criteria in the international classification of diseases; which defines having an anxiety disorder, depressive disorder, substance abuse disorder, sexual dysfunction, schizophrenia or autism, to name a few. Do you have to see...

  • Blog
  • 5 min. reading time

José Antonio R. Piedrabuena -- Against the belief in neural networks

They should stop discrediting real neurons, because the brain does not only work thanks to them, and change the name of neural networks. I don't think they can be considered to be the model of any 'neural network', beyond the pure appearance and opportunistic use of the name....

  • Blog
  • 4 min. reading time

The coronavirus is a not-so-infectious emotional plague

Flu in Spain in the 2018-2019 season was treated in outpatient clinics and hospitals, discounting those who stayed home and did not consult, 490,000 sick, with 35,000 cases requiring hospitalisation. Other very serious cases were treated in the ICU, 2,500. And, attention, 6,300 died from the flu. I think it...

  • Blog
  • 2 min. reading time

More conversations, more ideas, more PROA.
Follow us on our networks.

Linkedin X-twitter Youtube Instagram

Receive ideas with criteria

Every week we share reflections, trends and the key aspects of about reputation, strategic communication, public affairs and innovation. Content designed for professionals who value information with diligence and perspective.