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How to Manage Reputational Scandals

Alberto Andreu, associate professor of the Faculty of Economic Sciences and Business of the University of Navarra, clarifies what reputational scandals are, what their causes are and how they can be managed. "Companies have to organise their work more by projects than by functions. Reputational risk occurs when there is an element within an organisation that does not have a clear manager, "he said.

José Antonio R. Piedrabuena -- Nuts as a real fountain of youth

Almonds, walnuts, pistachios, hazelnuts and chestnuts are concentrates of life for our body The Mediterranean diet recommends a weeks consumption of nuts such as walnuts, pistachios and almonds at least five times, since their high levels of fatty acids, phytosterols, antioxidants such as Resveratrol, and carotenoids, give us large doses of fatty acids,...

Manuel Bermejo -- "Communication plays a key role in family businesses".

Manuel Bermejo, president of The Family Advisory Group, talks to Bárbara Yuste, head of PROA's Digital Area, about the challenges facing family businesses in the face of the COVID-19 pandemic, his new book "The family business. 21 keys to the continuity of the family business" and the importance of...

Gema Aznar -- Communication is the key to everything

Gema Aznar, General Manager of Mary Kay Spain, takes part in a new PROA video in which she highlights the importance of communication ....

Manuel López Torrents -- "Corporate governance is rusty, it prevents the circularity of the economy".

Manuel López Torrents is a long-standing economic journalist. After more than 25 years in the profession, he has accumulated experience in media such as El Economista, El Boletín, Onda Cero, El Confidencial, Negocio, Vozpópuli, La Política on Line and now, Estrategias de Inversión. He was the promoter of the event Spain Investors...

Pablo Gasull-- Why is it so important to write well?

We write worse and worse, and writing is not a skill we tend to highlight on our CV or LinkedIn skills portal. We write very little, and when we do, we have no mercy for full stops, commas, accents and even less for argumentation and structure...

The Emotional Intelligence

In 1959, Professor Juan Rof Carballo wrote books such as Cerebro Interno y Mundo Emocional; Urdimbre Afectiva y Enfermedad and Cerebro Interno y Sociedad. What can you tell me now about Goleman and the rest of the group and the enthusiasm of the uninformed in the face of emotional intelligence?

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Every week we share reflections, trends and the key aspects of about reputation, strategic communication, public affairs and innovation. Content designed for professionals who value information with diligence and perspective.