News

  • Blog
  • 9 December 2020
  • 1 min. reading time

Dr. Santiago Palacios -- "To be independent, you have to take care of yourself".

Santiago Palaciosdirector of the Palacios Institute Medical CentreThe report describes the treatments needed to care for women's health and discusses the growing importance of communication in medicine. 

This text may be reproduced provided that PROA is credited as the original source.

Rocío Ledesma del Fresno -- Financial awareness: using your brain to make good decisions

Paul McLean's triune brain suggests that our brain has three major information-processing zones, each representing one ......
  • Blog
  • 3 min. reading time

The gap between technicians and business

Hector creates scripts to provision resources in the cloud for the pharmaceutical company he works for. Asked about the business, he replies: I'm not interested. Mario is a Kaggel Master. His passion is data science. He knows all the resources to find relationships between variables. The names of the columns...

  • Blog
  • 2 min. reading time

Degussa, a communication success story on its fifth anniversary in Spain

Lucía Casanueva, founding partner of Proa Comunicación, interviews Tomás Epeldegui, CEO of Degussa in Spain, a leading company in Europe in the trading of physical investment gold, which celebrates its fifth anniversary this year. In the video, they analyse how the communication campaign developed by Proa Comunicación has helped Degussa to...

  • Blog
  • 1 min. reading time

José Antonio R. Piedrabuena -- Interview with Raquel Rodríguez, CEO of INSYTE

Dr. José Antonio Rodríguez Piedrabuena interviews Raquel Rodríguez, CEO of INSYTE, about her role as CEO in a technology company and the challenges posed by the new normal. Reproduction of this VIDEO is possible as long as PROA is mentioned as its original source

...
  • Blog
  • 1 min. reading time

Litigation Communication

Rocío Hidalgo, PROA Comunicación Manager in the Valencian Community, details the litigation communication service. Proa Comunicación acts before economic crimes, violation of competition rules or data protection, labor or environmental conflicts, accidents, human rights and other situations that may affect the reputation and good name of people and companies. <span...

  • Blog
  • 1 min. reading time

Social inequalities have an even greater impact on well-being than economic inequalities.

Boston Consulting Group's SEDA Sustainable Economic Development Assessment report highlights the importance of considering factors beyond GDP to get a more complete picture of government performance. Madrid, 28 August 2019. The high levels of social inequalities, as reflected in the differences...

  • Blog
  • 2 min. reading time

More conversations, more ideas, more PROA.
Follow us on our networks.

Linkedin X-twitter Youtube Instagram

Receive ideas with criteria

Every week we share reflections, trends and the key aspects of about reputation, strategic communication, public affairs and innovation. Content designed for professionals who value information with diligence and perspective.