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-- Luis Gutiérrez: "A person with a will is a free person".

PROA psychiatrist interview Luis Gutiérrez Rojas on the psychological impact of COVID-19, team management in times of uncertainty and the new opportunities that open up after the storm.

 

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Private Banking: Models for Growth in a Complex Environment

Recent estimates published by DBK consultants on the Spanish private banking market confirm that it is still a very appealing niche for operators in this sector. According to their latest report, at the end of 2019, the total volume of the market will reach 480,000 million euros, and there will...

Tomás Pereda -- "Senior talent now has a great opportunity to stand out again".

Tomás Pereda, HR Senior Advisor, has participated in a new PROA Comunicación video in which he has highlighted the value of senior talent in relation to the difficult situation we are experiencing, "he now has a great opportunity to stand out again". In addition to highlighting the opportunities of this...

Beauty and Lifestyle Communication

Teresa de la Cierva, beauty and lifestyle journalist, explains in the newest video from Proa Comunicación how media has evolved and the role of journalists during the eruption of these new technologies. Additionally, she explains which is her preferred channel of communication.

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Cristina García Alonso -- Communicating safety in times of uncertainty

To talk about communication in the insurance industry is to talk about, among other things, studies, rankings, investments, industry events, results, appointments, CSR initiatives and products, lots of products. At least, these are the types of information that proliferate most in the specialised media on a daily basis. Although it is true that, since the appearance of...

A Calm, then Acceleration or Pause before Stagnation?

As has become normal in recent months, interpreting macro data is quite challenging. To follow the abundant amounts of data every day and develop a macro thesis is like building a jigsaw puzzle that is continuously changing its shapes. If this is normally already difficult, in the last few months...

Let's Talk About Politics

All living creatures, and even some viruses, live, like us humans, in groups. We are able to refer to you by your individual identity and we can think. But we all have experiences that according to the group in which we exist, aspects, resources, qualities and even defects that are...

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