News

Juan Antonio Samaranch reviews the latest Olympic news in 'Objective Tokyo'.

Proa Communication has managed the latest interview of the International Olympic Committee (IOC) vice-president Juan Antonio Samaranch, who has participated in the programme of the Teledeporte and Canal 24 Horas channels. Target Tokyoa weekly ten-minute episode dedicated to the annual sporting competitions in which athletes with ADO Plan scholarships participate, their preparation, opponents, medal chances and the technical aspects of the sporting discipline.

Samaranch has analysed in this programme the main novelties of the upcoming 2020 Olympic Games to be held in Tokyo, the importance of intelligence and technology in the Olympic system, the different tools they use in the fight against dopingor the memory of the Olympic Games of Barcelona 92′.

PROA manages the communication of the exhibition 'In the light of the garden. Sorolla-Vicente'.

The exhibition 'In the light of the garden. Sorolla - Vicente' at the Esteban Vicente Museum of Contemporary Art in Segovia. An exhibition that has counted on PROA for the management of its communication and that had in this act of premiere its main event....

Valvanuz Serna Ruiz -- Corporate Reputation, an Imperative in the Age of Transparency

Our managing partner Valvanuz Serna Ruiz discusses in Directivos y Empresas the importance of corporate reputation and why it serves as an essential shield in times of crisis. In addition, it is also a factor in attracting talent, in a context in which there are around 250,000 vacancies that are still...

Ana Matarranz: "Attracting and retaining talent is a central issue for management committees and boards of directors".

Ana Matarranz, Managing Director of Howden People and Compensa Capital Humano, Howden Iberia's HR technology consultancy, presents El factor edad, a book she co-authored and coordinated with Enrique Arce, Director of Diversity and Work-Life Balance at Compensa Capital Humano. It is a work...

-- PROA incorporates Dolors Marco to head the new Health, Pharma and Medical Technology area.

PROA Comunicación, a consultancy firm specialising in building and managing the reputation of companies and their executives, has hired Dolors Marco to head the new Health, Pharma and Medical Technology area, a unit that was created as part of the consultancy firm's expansion and consolidation project. This incorporation has resulted in...

-- Cinfo, a leading Spanish company in automatic production technologies, trusts in PROA

Cinfo, a leading Spanish company in automatic production technologies, has entrusted PROA to develop its communication strategy. The start of its Tiivii project - with which it aspires to become the European leader in Automatic TV - and the hiring of 20 specialists in artificial intelligence and software development, will be the first step in the...

--Roberto Ruiz Ballesteros joins PROA to head up the Litigation Communications Department.

PROA has incorporated the investigative and court journalist Roberto Ruiz Ballesteros to its team. The professional will be responsible for the Litigation Communication Department of the consultancy firm. With more than 20 years of experience in different media, Ruiz Ballesteros faces the task of setting up a new team of...

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Every week we share reflections, trends and the key aspects of about reputation, strategic communication, public affairs and innovation. Content designed for professionals who value information with diligence and perspective.