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Juan Antonio Samaranch reviews the latest Olympic news in 'Objective Tokyo'.

Proa Communication has managed the latest interview of the International Olympic Committee (IOC) vice-president Juan Antonio Samaranch, who has participated in the programme of the Teledeporte and Canal 24 Horas channels. Target Tokyoa weekly ten-minute episode dedicated to the annual sporting competitions in which athletes with ADO Plan scholarships participate, their preparation, opponents, medal chances and the technical aspects of the sporting discipline.

Samaranch has analysed in this programme the main novelties of the upcoming 2020 Olympic Games to be held in Tokyo, the importance of intelligence and technology in the Olympic system, the different tools they use in the fight against dopingor the memory of the Olympic Games of Barcelona 92′.

The ACS trusts PROA Comunicación to strengthen its communication strategy.

The Spanish Association of Consultancy Firms (AEC), an umbrella organisation for the main national and international technology consultancy firms, has contracted PROA Comunicación to develop and execute its communication strategy. The consultancy firm, a benchmark in managing the communication of business associations, will work to enhance the public image and the...

-- PROA incorporates María Segimón to its Advisory Council

PROA, a communications and reputation management consultancy, has added María Segimón de Manzanos to its Advisory Board. The lawyer has more than three decades of professional practice and will bring to PROA her experience in the world of business and government....

Record participation in the 4th Madrid SnowZone Championship for Journalists

The IV Madrid SnowZone Championship for journalists surpassed the record number of participants with the attendance of more than 50 journalists, including Mercedes Milá. Organised by PROA Comunicación, the event brought together a total of 23 national media: Telecinco, La Sexta, RTVE, Telemadrid, Cadena SER, Discovery, Movistar+, Europa...

SHOW2BE entrusts PROA Comunicación with its launch strategy

SHOW2BE, a new international trade fair operator, has commissioned PROA Comunicación to design and execute its communication strategy. The consultancy firm, a benchmark in the launch and presentation of new companies, will work to enhance the public image and recognition of SHOW2BE as an innovative firm in the trade fair and congress market....

PROA Comunicación to manage Madrid VAT Forum 2020

Proa Comunicación will manage the communication of the Madrid VAT Forum 2020, the second edition of this congress, which will be held in February 2020 and will address new developments and different aspects of this European tax. The event is being organised by Spanish VAT Services, a firm specialising in this tax, which is headed by Fernando Matesanz,...

Valvanuz Serna Ruiz - The challenge for managers in business association communication

In the complex world of representing the interests of the productive fabric, the confederations, associations and employers' associations play a fundamental role in the representation and defence of the general and common interests of the business community in society, before the public administration, professional organisations and public and private institutions....

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