Lucía Casanueva -- "I think the time has come to look at the world in women's terms.
Lucía Casanueva, managing partner of PROA, responds in an interview with Muy Segura magazine on the most current issues. Lucía Casanueva says that when she founded PROA she thought there was room to create a boutique communications company with clients from different sectors in which excellence was sought and in which [...]
Valvanuz Serna-- Recommendations for organisations in a post-COVID world
Valvanuz Serna, Managing Partner of PROA, delves into communication in a post-COVID world and analyses, for Influyentes Cantabria, different aspects to take into account in order to "navigate" with flexibility in a context in which what works today may not work tomorrow. It has been a year since the coronavirus hit us hard [...]
-- Interview with Lucía Casanueva, managing partner of PROA, in Influyentes Cantabria
Committed to excellence, tenacious and with a wide working capacity, Lucía Casanueva, managing partner of PROA, explains in an interview for Influyentes Cantabria the importance of communication in the post-COVID era. According to the managing partner of PROA, internal communication is now the most important thing. The employees who keep their jobs [...]
José Antonio R. Piedrabuena -- Why do we need to exercise?
We are alive because all our organs communicate with each other through molecular signals, and we age when these signals decrease or encounter resistance, or fail to exit or have difficulty entering. Exercise stimulates communication between organs: skeletal muscle, heart, bones, liver, and adipose tissue, […]
José Antonio R. Piedrabuena -- Preparedness for influenza and other diseases
The proper functioning of the entire body depends on our gut bacteria. They participate in digestion, metabolism, the provision of essential nutrients, protect the integrity of the mucosa and the barrier against pathogens in our intestines, and contribute to the proper functioning of the immune system and our nervous system. It is because […]