News
Enrique Calatrava, Director of Marketing and Communication at Banco Madrid, participates in the Proa Communication Observatory
Last Friday, 19 October, the second edition of the "Observatorio Proa de la Comunicación" was held. On this occasion, the guest speaker was Enrique Calatrava, Director of Marketing and Communication at Banco Madrid. Calatrava, Executive MBA from IESE Business School and graduate in Information Sciences from the University of...
PROA collaborates in the organisation and promotion of the Spanish Snowshoeing Championship
Proa Comunicación supports the organization and promotion of the Spanish Snowshoeing Championship, which will take place on March 7th at Fuente Dé Cable Car in the region of Liébana within the Picos de Europa National Park. The race for the national snowshoeing title, organised by Picos Xtreme, will be an...
The Scientific Foundations of the Mediterranean Diet and Exercise
Dr. José Antonio Rodríguez Piedrabuena, specialist in psychiatry and psychoanalysis, analyzes, in depth, the scientific foundations of the Mediterranean diet and physical exercise. "We are inundated with headlines about health, especially about what we should eat". An infinite variety of diets appear in the form of books and headlines. In...
"The future of journalism is to be ethical, moral, rigorous and high quality".
Ex-director of El Mundo David Jiménez said that "the future of journalism is to be ethical, moral, rigorous and high quality" during an observatory held at Proa Comunicación on Wednesday, March 4. After making a quick review of his professional career, from his entrance in El Mundo as a scholarship...
José María Segovia explains the keys to good professional services and the importance of reputation.
José María Segovia, former chairman of Uría Menéndez, explained on Friday at a Proa Observatory the keys to providing good professional services, among which he highlighted the obsession for excellence and perfectionism. He also pointed out the importance of human resources management, in which, among other things,...
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