News

The founding partner of PROA Comunicación, Lucía Casanueva, participates in the IV Forum on "The future of biotechnology, media and public opinion".

On 4 December, Lucía Casanueva, founding partner of Proa Comunicación participated in the fourth edition of the forum "The future of biotechnology, media and public opinion" which took place in Áliter.

In her speech, Lucía Casanueva explained the growing importance of communication in business and gave her opinion on the challenge posed by the communication of the "Spain brand". In her presentation, she analysed the consequences of Spain's poor image, the problems we are facing and the measures being taken to rebuild the Spain-business brand in order for Spain to regain a solid reputation.

Rogelio Pardo, from Biocluster Spain, Irene Tato, General Director of SC-Health and Communication, and Rafael Camacho, former Director of Genoma España, among others, also participated in the forum.

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Proa Comunicación brings together more than 40 journalists thanks to the '5 Galician women in Madrid'.

Turismo de Galicia presented yesterday the wine promotion campaign 5 Gallegas in Madrid, achieving a successful participation thanks to the more than 40 accredited media in an event in which Proa Comunicación collaborated in its organization. The five Designations of Origin of Galician wine, Ribeiro, Valdeorras, Valdeorras,...

Proa Comunicación participates in the presentation of the III BCG-DEC Report on Customer Experience.

(Santiago Mozón, Partner and Managing Director of The Boston Consulting Group) Proa Comunicación participated last Tuesday 13th December in the presentation of the III DEC-BCG Report: "The continuous improvement of Customer Experience as an engine of growth for companies". The report, prepared by The Boston Consulting Group,...

Proa Comunicación collaborates in a charity dinner for the Emalaikat Foundation

Next Wednesday 22nd March, Proa Comunicación will participate in the charity dinner 'Drops for Life', an initiative of the Emalaikat Foundation to raise awareness of the importance of World Water Day through actions and events to raise funds to drill wells in Africa. Drops for Life...

-- Paloma Beamonte joins the PROA Advisory Council

Paloma Beamonte joins the Advisory Board of PROA, a communications and reputation management consultancy. Paloma has more than 30 years of experience in the technology sector and will collaborate with PROA, contributing her knowledge and expertise to the firm and its clients....

Proa Comunicación will manage the communication of the ASTI Foundation.

The ASTI Foundation has entrusted Proa Comunicación with the development of its communication strategy and reputation management. This institution was created with the mission of embracing the social change of digital transformation through the development of talent and technology from an innovation model....

Proa Comunicación designs the new website for the Marqués del Atrio Group

The Marqués del Atrio Group has entrusted Proa Comunicación with the design of its new website, with which it seeks to adapt to the current and most avant-garde trends in the market, while also getting closer to its community in the digital ecosystem. The new website of the...

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Every week we share reflections, trends and the key aspects of about reputation, strategic communication, public affairs and innovation. Content designed for professionals who value information with diligence and perspective.