PROA, a communications and reputation management consultancy, has announced the launch of the incorporation of Julia Montoro as director. Strengthening its management team responds to its continuous commitment to providing a strategic senior service to customers and to its brand projection in the market.
Julia Montoro specialises in corporate communications. Before joining PROA, she was responsible for global branding at the communications consultancy LLYC, where she spent eighteen years of her professional career, first with clients such as Asociación Empresarial del Tabaco, Paradores, Caja de Ahorros del Mediterráneo and Pepsico, among others, and then in Corporate General Management alongside its president.
For Lucía Casanueva y Valvanuz SernaThe addition of Julia's experience and seniority to our project is a boost to the growth and positioning of the company, as well as a great value contribution to our commitment to results in every management and communication effort", say PROA's managing partners.
"I am very excited about this new stage in PROA and to be able to bring my work methodology and knowledge to the team and the strategies we propose to our clients," said Julia Montoro, director at PROA.
Julia Montoro holds an Executive MBA and has completed a Minor in Leadership and Personal and Organisational Behaviour, as well as a Speed Programme in Digital Transformation and People Analytics, all at the EAE Business School; she also holds a Master's Degree in Corporate and Advertising Communication and a Bachelor's Degree in Advertising and Public Relations from the Complutense University of Madrid.