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Lucía Casanueva -- Another pandemic sweeps the globe

Our managing partner Lucia Casanueva analyses in his article published in Las Provinciasthe damage that can be caused by the fake newsThe world is in the grip of a pandemic that is capable of destroying democracies and freedom. Fortunately, we have a powerful vaccine, good journalism.

Collaboration agreement between the Luca de Tena Foundation and Proa Comunicación

The Luca de Tena Foundation and Proa Comunicación have signed an agreement whereby the agency will support the former in its communication strategy. The agreement was signed by José María Suárez de Lezo, director of the Foundation's Journalism Laboratory, and Lucía Casanueva and Valvanuz Serna, partners of Proa Comunicación...

Carmen Gómez Menor: "Communication is part of the business and permeates everything".

Communication and Branding expert Carmen Gómez Menor defended that "communication is part of the business and permeates everything" during her participation on Wednesday 18 December in a session on the situation and new challenges facing the profession organised by Proa Comunicación, in which she...

--PROA incorporates Pablo Gasull as a consultant

PROA maintains its course and expands its team with the incorporation of Pablo Gasull as a consultant. The aim of the consultancy firm is to continue with its growth strategy and create a team with a multidisciplinary approach. Gasull began his professional career collaborating with Audacity Partners in various marketing strategies for...

Fede Segarra: "Communication must add value to the bottom line".

PROA Comunicación, a consultancy firm specialising in designing, managing and consolidating the communication and corporate reputation of institutions and companies, as well as senior executives, has held a new edition of its current affairs dialogues with the participation of Fede Segarra, director of communication at Damm, Spain's leading brewery group with a presence in more than 100 countries....

Cantero de Letur chooses PROA Comunicación to reinforce its communication strategy.

The collaboration will focus on highlighting the company's commitment to health and wellbeing, organic production and rural development. Cantero de Letur has recently been nominated as a finalist in the EU Organic Awards 2025, one of the most prestigious awards in the organic sector....

PROA Comunicación incorporates Juan Cardona to its Advisory Board to boost its growth.

PROA Comunicación announces the addition of Juan Cardona to its Advisory Board. With more than 25 years of experience in corporate communications, reputation and sustainability, Cardona will bring his extensive knowledge and experience to help the consultancy in its current stage of growth. "With the incorporation of Juan Cardona, PROA...

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Every week we share reflections, trends and the key aspects of about reputation, strategic communication, public affairs and innovation. Content designed for professionals who value information with diligence and perspective.