The manager in the mirror

In our times, plastic has invaded everything to such an extent that a few brave people - very long-suffering, it must be said - boast about living without plastic. They appear in television reports, working like fools to avoid using a single piece of plastic packaging throughout the year.

What is the name of the rose, does the rose essence exist or is its concept a mere linguistic representation? The question of universals, which with the world......

José María Peredo Pombo, Professor of Communication and International Policy at the European University of Madrid, details in this interview for PROA how the geopolitical situation is changing as a result of the pandemic, giving greater impetus to China and improving its position in Southeast Asia. Asked about the political...

Alejandra Vallejo-Nágera, psychologist and writer, responds to the interview with Lucía Casanueva, managing partner of PROA, recorded in the Cerralbo Museum, located in the Argüelles neighbourhood, one of the many palaces that existed in Madrid in the last third of the 19th century. It is the only one that conserves the interior decoration of the...

Luis Abril, economist, lawyer and consultant, talks with Lucía Casanueva, PROA's managing partner, about her long career in the corporate communication sector and her vision of the new challenges she faces. In this interview, Abril affirms that the image of a great company is shaped by all interest groups and...

Dr. José Antonio Rodríguez Piedrabuena, a specialist in psychiatry and psychoanalysis, reflects on key issues for managers in the last video of the five made for PROA Communicación. José Antonio Rodríguez Piedrabuena is a member of the International Society of Psychoanalysis, the Analysis Group in London, the Spanish Society of...