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The Scientific Foundations of the Mediterranean Diet and Exercise

Dr. José Antonio Rodríguez Piedrabuena, specialist in psychiatry and psychoanalysis, analyzes, in depth, the scientific foundations of the Mediterranean diet and physical exercise.

"We are inundated with headlines about health, especially about what we should eat". An infinite variety of diets appear in the form of books and headlines. In this book you will not find recipes. It is about updating the reader on the scientific foundations of what we should eat, to do so, it is necessary to consider the body, the human being, as a unit. This is why I included a description of the digestive process, foods and their properties, antioxidants, and the role and functions of the digestive system, from the mouth to the rectum.

"I describe the brain-digestive system unity with the intestinal flora. What does not appear in the miracle or other fad diets, is an any organ like the liver or lungs. The thousands of intestinal bacteria that work for us can also cause diseases, lengthen our lives, improve our memories, intervene in our emotional state, lower or raise cholesterol, or intervene in cardiovascular health. And we explain how to take care of this organ, and how to feed it. We eat not only for ourselves, also for them. But without physical exercise, no diet is worth it. And my book explains why. The functions of muscle, adipose tissue, the intervention of our skeleton, the brain system and the digestive system, act as an inseparable unit and diet is simply one more component. In short, it is a scientific view of food, which is something more than the digestive system or food itself. If we understand all of this, we can live longer with better health. Intense physical exercise lengthens telomeres and therefore our longevity".

What value does lobbying bring to a company and to our society?

Rafael Cabarcos and Carlos Sánchez, experts in lobbying and corporate diplomacy, detail what value lobbying brings to a company and to our society. As they explain, lobbying is an action designed, planned and aimed at public decision-makers to provide information in a responsible and transparent way about the company's activities....

Real IS AG has Selected Proa Comunicación to Organize its First Presentation in Spain

German real estate asset manager Real IS AG, one of the largest in the world, specializing in real estate investments in European markets for institutional clients, has chosen Proa Comunicación to organize what will be the event to present its brand and business model in Spain. The meeting, which will...

Current challenges in private banking and keys to effective business communication

The private banking business in Spain continues to be an attractive niche for the financial sector. According to the consultancy firm DBK, at the end of 2017 the assets under management of clients with financial assets of at least 300,000 euros amounted to 450,000 million euros. A group of almost 400,000...

Millennials and digital communication

The digital paradigm has burst into all sectors in a transversal way. It is true that, in detail, we could appreciate logical peculiarities in each sector or field of action, but in the end, the conclusion would be that the digital environment has transformed society. A society with different generations, some of...

Ben Kendall highlights the importance of corporate storytelling at the Proa Communication Observatories

Last Thursday, April 26, a new edition of the Observatorio Proa de la Comunicación was held, which was presented by Ben Kendall (CEO of Warren Films): 'The storytelling in corporate management'. "Storytelling is prevailing in the business environment in response to the fact that we live in the economy of...

Lourdes Garzón: "Digital transformation is more complicated for paper magazines".

In this video, Lourdes Garzón analyses the current situation of journalism and the media in an environment of change and important challenges for information professionals. In addition to the role of technologies and digital platforms, Garzón addresses the phenomenon of fake news and the...

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