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  • Blog
  • 21 May 2020
  • 1 min. reading time

"The greater the uncertainty, the more you have to communicate".

Verónica PascualCEO of ASTI Mobile RoboticsThe CEO of the leading mobile robotics company emphasises the important role that communication plays in times of crisis such as the one we are living through. The CEO of the leading mobile robotics company says that "the greater the uncertainty and the less we know what is going to happen, the more we need to communicate". It is essential, she adds, that corporations intensify communication with all their stakeholders, because only then will the entire ecosystem and the company's network evolve in a joint and aligned way. "At ASTI, we attach extraordinary importance to communication, and even more so now" in this anomalous context.

This text and video may be reproduced provided that PROA Comunicación is credited as the original source.

Luis J. García-Torremocha -- "Communication is key in a company".

Luis J. García-Torremocha, CEO of Movilex Recycling Group, has participated in a new PROA video. In relation to the importance he gives to communication and reputation management in his company, he has highlighted the role it plays, assuring that it is a key element. In addition, he has...

  • Blog
  • 1 min. reading time

Dick Cheney, the last politician in the shadows

A few days ago, in the pre-release screening of Vice in Spain organised by the journalism forum Conversaciones con, Pablo Pardo, correspondent of the newspaper El Mundo in the United States, characterised the almighty Vice President Dick Cheney's relationship with the press, noting how "Cheney decided to elude the press,...

  • Blog
  • 2 min. reading time

José Antonio R. Piedrabuena -- Interview with Marisa López Redondo, doctor in Biochemistry at IBV-CSIC

Dr. Piedrabuena interviews Marisa López Redondo, PhD in Biochemistry and head of the electron microscopy area at the IBV-CSIC Protein Synthesis Regulation Unit, about future research on proteins related to COVID-19. This VIDEO can be reproduced as long as it is available....

  • Blog
  • 1 min. reading time

José Antonio R. Piedrabuena -- Not just vaccines. We depend on our immune system

We already have more data on why physical exercise lengthens life, rejuvenates the body and leaves us better protected against many diseases. Since we are born, a process of replacement of cells that have finished their useful life begins, through the production of new ones from stem cells, which, by...

  • Blog
  • 3 min. reading time

We are Conservatives

All current neuroscientists, such as the Spanish professor of neuroscience working in the US, Joaquín M. Fuster, one of the world's leading figures in the study of the cerebral cortex, says: "The vast majority of our decisions are unconscious. This means that we are not aware of the reasons for...

  • Blog
  • 4 min. reading time

Grupo Nicolás Correa chooses PROA to manage its communication strategy

Grupo Nicolás Correa, a leading Spanish company in milling solutions at a European level and one of the most important worldwide, places its trust in PROA for the development and execution of its corporate communication strategy. A listed company since 1989 and with a presence in more than 20 countries,...

  • Blog
  • 1 min. reading time

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