Why spokespersons' training is important

Iván Martén, president of Orkestra - Basque Institute of Competitiveness, analyses in a new PROA video the present and future energy situation and the energies that will be strengthened in the coming years. He also describes the role that the green economy and decarbonisation policies will play...

One third of the market is at stake: shift from out-of-home consumption to retailers, shift between channels, brands and products New patterns of food consumption that will mark the transition to the new normality: greater consumption in the home, the search for price and value and the growth of e-commerce...

In pre-confinement Spain, the digitisation of our economic and social reality was being worked on, but without rhythm. The apostles of the physical still found an echo to their arguments, especially in a community where socialisation is an essential part of the character. In a few days we have learned that...

Oscar Sebrango, Picos Xtreme CEO, explains what the Picos Snow Run is about. It takes place in a unique location in the Picos de Europa. It is the only race of this type in the north of Spain, giving it an exclusive and innovative approach.

Lucía Casanueva, managing partner of PROA, interviews Leticia Espinosa de los Monteros, founder and director of Círculo Orellana. In addition to highlighting the importance of communication for the development of the activities of a non-profit association, she also explains how they have promoted female talent in the development of the...

Situated at an intermediate yet uncertain (and apparently capricious) point between the parliamentary debate and the party rally, the television debates have been incrementing in multiples of two: two debates for the frontrunners, two debates for other candidates (for Barcelona, for example, on RTVE and TV3), the debates conventionally between...