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Proa Comunicación Designs the Marqués del Atrio Group's New Website

The Marqués del Atrio Group has trusted in Proa Comunicación for the design of their new websitewhich they are aiming to adapt to the most current and avant-garde trends in the market, and, at the same time, get closer to their community within the digital ecosystem.

The Marqés del Atrio Group's new website is based on a modern image, with a black background and white font, with attractive multimedia features. It focuses on the Rivero's history, the fourth-generation winery family from La Rioja, with extensive traditions and knowledge about winemaking. The website has increased its content, but with a much more orderly and accessible structure.

The launch of this website, that completely breaks away from the current site's design and image, is a part of the Marqués del Atrio Group's digital strategy that has recently been reinforced by the momentum of the Faustino Rivero Ulecia and Marqués del Artio Wineries' social media presence, as well as the creation of a blog where they will publish high quality and interesting content for their community, and the delivery of a newsletter highlighting the group's latest news for their customers and suppliers.

Proa Comunicación, in the last issue of Real Deals

Proa Comunicación participates in the April issue of Real Deals magazine, a reference publication of the European venture capital industry. Real Deals publishes the most important private equity news in Europe, together with comprehensive market and company analyzes and comprehensive quality coverage. The Real Deals team also produces some of...

Diageo Spain -- Johnnie Walker

Sports sponsorship management
ANTICIPATE REGULATORY HARMS, DRINK RESPONSIBLY...

Great reception of the first Observatory of the tenth anniversary of Proa Comunicación

The first Observatory of the year of the tenth anniversary of Proa Comunicación with the Secretary General of Vox, Javier Ortega Smith, has received a great reception from the public. Almost a hundred people gathered at the Club Financiero Génova in Madrid to listen to Ortega Smith, who spoke about the...

José María Segovia Explains the Keys to Providing Excellent Professional Services and the Importance of Reputation

José María Segovia, former president of Uría Menéndez, explained on Friday at a Proa Observatory the keys to providing excellent professional services, among which he highlighted the passion and obsession for excellence and perfectionism. He also noted that human resources management is very important, in which, in his opinion, it...

PROA Comunicacion incorporates Mar Peiteado to lead the Health, Beauty and Wellness area.

The consultancy firm specialising in building and managing the reputation of companies and their executives has hired Mar Peiteado to head the Health, Beauty and Wellness area. This new unit that PROA Comunicación is launching is the result of the good moment the consultancy firm is experiencing. Its consolidated position in the...

Lucía Casanueva -- Towards a new model of leadership

Lucía Casanueva, managing partner of PROA, writes an article for El Economista on real equality between men and women. For her, this development will boost growth and the ultimate goal must be to achieve equal opportunities based on differences and, in this way, to achieve the necessary balance...

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Every week we share reflections, trends and the key aspects of about reputation, strategic communication, public affairs and innovation. Content designed for professionals who value information with diligence and perspective.