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Proa Comunicación joins as new patron of Woman Forward Foundation

Proa Comunicación, which has been supporting different projects and initiatives of the Woman Forward Foundationhas joined as a patron of this institution that seeks to increase the participation of women in the decision-making areas of the economic sphere, focusing on the relationship that this has with the defense of democratic values and universal human rights such as equality.Since its creation, Proa Comunicación has promoted some of its projects, as well as activities, trainings and events, among them the Woman Forward Awards to "Corporate Governance and Gender Diversity".among whose sponsors was Proa Comunicación, which participated in Theresa Zabell's award ceremony.

The Woman Forward Foundation, chaired by Miriam Izquierdo, brings men and women committed to civil society and willing to join forces to promote women's leadership, increasing the participation of women in the sphere of power. For this reason, this institution aims to be a unifying voice for all those who wish to join in practical and inclusive initiatives on the complicated road to parity and the creation of a better, more equitable and competitive society, capable of offering equal opportunities and promoting the development of people without gender limits.

José Luis Martínez-Almeida: "The Center-Right Cannot Stay at Home on May 26".

"The centre-right cannot stay at home on May 26," insisted José Luis Martínez-Almeida repeatedly, the Partido Popular's candidate for Mayor of Madrid, during his speech at the Proa Comunicación Observatory with a presentation titled 'Recovering Madrid for Everyone' , held at the Wellington Hotel. Martínez-Almeida put special emphasis on the...

Proa Comunicacion will manage ASTI Foundation's communication

ASTI Foundation has trusted in Proa Comunicación to develop its communication strategy and reputation management. This institution was created with the purpose of embracing the social change of the digital transformation through the talent and technology development by an open innovation and public-private collaboration model. Its purpose is to face...

Times keep changing

The acceleration that has infected our lives has also reached political cycles. A month in the 21st century is much longer than a year in the 20th century, and a year is equivalent to a decade. When the motion of censure that brought Pedro Sánchez to the government of the...

-- REINFORCE, a consultancy firm in Human Resources strategy and solutions, chooses PROA for the management of its communication

REINFORCE ADVISORS GROUP, a firm founded in 2009 by a group of managers with recognised experience in people management, has entrusted PROA with the development of its communication strategy. The firm provides its services directly through a senior team that guarantees value-added advice and a practical and highly executive approach,...

What is the difference between talking and communicating?

It is often said that the big difference between speaking and communicating is that the speaker only conveys information, while the communicator is also capable of arousing emotions in his audience. Kennedy is the best example. Emotions that move to action. This week marks the 50th anniversary of...

Enrique Calatrava, Director of Marketing and Communication at Banco Madrid, participates in the Proa Communication Observatory

Last Friday, 19 October, the second edition of the "Observatorio Proa de la Comunicación" was held. On this occasion, the guest speaker was Enrique Calatrava, Director of Marketing and Communication at Banco Madrid. Calatrava, Executive MBA from IESE Business School and graduate in Information Sciences from the University of...

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Every week we share reflections, trends and the key aspects of about reputation, strategic communication, public affairs and innovation. Content designed for professionals who value information with diligence and perspective.