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Proa Comunicación took part in the Woman Forward Awards Gala

Lucía Casanueva, Managing Partner of Proa Comunicaciónwas in charge of handing over to Theresa Zabell one of the Woman Forward Awards for "Corporate Governance and Gender Diversity" organised by the Woman Forward FoundationThe event was held on Monday at the Embassy of Italy, an institution that works to boost the creation of value in organisations by promoting female talent through research.

Theresa Zabell, the only Spanish woman with two Olympic gold medals and recognised as the best sailor in the world by the International Sailing Federation, has been recognised with the award for her commitment to transmitting the sporting values of effort, sacrifice and perseverance to her life and to her foundation, ECOMAR, from which she spreads healthy living and care for the environment to new generations.

The other 13 award winners for creating value from gender diversity in the business and institutional world were the Government of Italy, the Secretary of State for Digital Advancement, Mahou-San Miguel, Red Eléctrica, ESADE, Institución Educativa SEK, María Wandosell, Mediaset, Atlético de Madrid, Eva Levy, Pilar Gómez-Acebo, CEOE and the European Parliament.

The awards ceremony was attended by numerous personalities from the business, economic and political world of Madrid.

 

Jordi Sevilla proposes to business leaders a new Moncloa Pacts and 10 urgent measures to overcome the «political abnormality» Spain is experiencing.

PROA Comunicación has organised a new edition of its Current Affairs Dialogues to host a meeting between businessmen and the former minister Jordi Sevilla, who has shared with the main executives the main lines of the Social Democracy 21 manifesto, the current of political reflection that he has just promoted. Spain needs to recover the...

Fede Segarra: "Communication must add value to the bottom line".

PROA Comunicación, a consultancy firm specialising in designing, managing and consolidating the communication and corporate reputation of institutions and companies, as well as senior executives, has held a new edition of its current affairs dialogues with the participation of Fede Segarra, director of communication at Damm, Spain's leading brewery group with a presence in more than 100 countries....

LiniCom chooses Proa Comunicacion to develop its communication strategy in Spain

LiniCom, a leading in-image and video advertising company, has selected Proa Comunicación to develop its communications strategy in Spain. An expert in ecommerce, targeting and image contextualisation, LiniCom has one of the largest premium in-image advertising inventories in the digital advertising sector. Its...

Proa Comunicación signs strategic agreement with Vae Solis Europe to offer public affairs services in Brussels

  Interview with Paul d'Amécourt and Oliver Benoist, representatives of Vae Solis Europe: What are the specialities of Vae Solis Europe? The Vae Solis Europe team specialises in European Public Affairs. We are based in the capital of the EU and at the heart of the process...

PROA Comunicación organised the 4th Madrid SnowZone Championship for journalists.

The IV Madrid SnowZone Championship for journalists surpassed the record number of participants with the attendance of more than 50 journalists, including Mercedes Milá. Organised by PROA Comunicación, the event brought together a total of 23 national media: Telecinco, La Sexta, RTVE, Telemadrid, Cadena SER, Discovery, Movistar+, Europa...

Lucía Casanueva -- The (Good) Reputation

Our managing partner Lucia Casanueva analyses in her article published in El Confidencial, the importance of an intangible asset of enormous value: the (good) reputation. "The success or failure of a business, institutional or political project will increasingly depend on the importance given to communication".

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