News

  • Blog
  • 30 October 2019
  • 1 min. reading time

Lifestyle and Mediterranean diet against ageing

Doctor Ángel Durántez, expert in Sports Medicine and Age Management, explains how the Mediterranean diet influences life expectancy in Spain and its relationship with healthy ageing: "studies link the Mediterranean diet to longevity".

Dr. Ángel Durántez is the pioneering doctor in Spain of Proactive Preventive Medicine and Age Management Medicine -Healthy Ageing Medicine-. He currently runs his clinic in Madrid where he treats his patients by applying the latest advances in 7P medicine in an integrative way: Preventive, Proactive, Participatory, Predictive, Personalised and Pleasant. He is a doctor to numerous personalities from the world of business, finance, politics, art, show business, the media and sport.

Laura González-Molero: "There will be a new normality in which digitalisation will be a very important pillar".

In this interview with Proa Comunicación, Laura González-Molero, president of the Association for Progress in Management (APD), analyzes the economic crisis that the containment measures established by the coronavirus are going to unleash in Spain. He admits that if in March the priority was "to face a pandemic in which...

  • Blog
  • 3 min. reading time

Now more than ever, the SME needs a contingency plan

"We are living this like a movie, a scary movie". So began one of the many communiqués that have flooded the web these days and which so well reflects the uncertainty that many entrepreneurs are experiencing. And perhaps it is for this very reason, because of the fear generated by the current situation and...

  • Blog
  • 3 min. reading time

-- Conversation with Sergio López-Rivera, Oscar winner

Valvanuz Serna Ruiz, managing partner of PROA, talks with Sergio López-Rivera, Oscar winner, about the importance of giving birth to the creativity of children who do not find their place. Thus, he pays tribute to the eight-year-old Sergio, who has courageously helped him reach the gold of the cinema. Reproduction...

  • Blog
  • 1 min. reading time

Social inequalities have an even greater impact on well-being than economic inequalities.

Boston Consulting Group's SEDA Sustainable Economic Development Assessment report highlights the importance of considering factors beyond GDP to get a more complete picture of government performance. Madrid, 28 August 2019. The high levels of social inequalities, as reflected in the differences...

  • Blog
  • 2 min. reading time

Find Me a Foe and I'll Win

If there have been two outrageous episodes of the fake news being spread by robots through social networks managed by communication consultancies, they are the Cambridge Analytica and Birnbaum & Finkelstein incidents. Of the first one, almost everything is known. That Facebook "sold" to Cambridge Analytica - for academic purposes...

  • Blog
  • 2 min. reading time

The Manager Looking in the Mirror

Dr. José Antonio Rodríguez Piedrabuena, a specialist in psychiatry and psychoanalysis, reflects on key issues for managers in the last video of the five made for PROA Communicación. José Antonio Rodríguez Piedrabuena is a member of the International Society of Psychoanalysis, the Analysis Group in London, the Spanish Society of...

  • Blog
  • 1 min. reading time

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