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Proa Comunicación Participates in the Woman Forwards Awards Gala

Lucía Casanueva, founding partner at Proa Comunicación, delivered one of the Woman Forward Awards to Theresa Zabellwho was recognised for "Corporate Governance and Gender Diversity". The event, held this Monday at the Italian Embassy, was organised by the Woman Forward Foundation, an institution that works to help create value in organisations by promoting female talent through research.

Theresa Zabell, the only Spanish woman with two Olympic gold medals and recognised as the best female sailor in the world by the International Federation, has been recognised with this award for her commitment to converting her athletic values such as strive, sacrifice, and perseverance to her life and her foundation, ECOMAR, which promotes a healthy and environmentally conscious lifestyle for younger generations.

The other 13 award recipients for creating value through gender diversity in the business and institutional world were the Italian Government, the Secretary of State for Digital Advancement, Mahou-San Miguel, Red Eléctrica, ESADE, SEK Educational Institute, María Wandosell, Mediaset, the Atlético de Madrid, Eva Levy, Pilar Gómez-Acebo, CEOE, and the European Parliament.

The awards ceremony saw many attendees from the business, economic, and political spheres of Madrid.

Espinosa de los Monteros analyzes the image of Spain in the Proa Observatory of Communication

"Education is the key to any country's problems", stressed Carlos Espinosa de los Monteros, the Government's High Commissioner for Marca España, during his analysis at the Proa Observatory on 'Spain today: how we are seen, how we see ourselves'. During his speech, he reviewed the...

Digital Communication Director Moderates a Debate about Technology and Inclusion

Last Friday, the Director of Digital Communication at Proa Comunicación, Bárbara Yuse, moderated a roundtable on technology and inclusion at the VI International WomanLiderTic Conference. Ana González Talaván Director of Digital Services at Microsoft also participated in the event. González Talaván presebted the case of Sandra Timón, the first deaf...

José Manuel Campa, or knowing how to communicate with data an explanation and a way out of the crisis.

The former Secretary of State for the Economy, José Manuel Campa, opened the 14th Congress of the Spanish Association of Private Equity Institutions (ASCRI) last Friday with a striking message about Spain's exit from the crisis. His speech, "Economic outlook for Spain and Europe", was not a review of the...

The Proa Communication Observatory with Martínez-Almeida, in Dircomfidencial

Dircomfidencial has echoed the Proa Communication Observatory that was held on 10 May with the PP candidate for Mayor of Madrid, José Luis Martínez-Almeida, as an example of the events that communication agencies have organised in recent weeks with different candidates for the mayoralty of Madrid....

PROA develops the Marqués del Atrio Group's online store

PROA Comunicación has developed the online shop of the Marqués del Atrio Group, a winery group from La Rioja owned by the Rivero family. Thanks to this development, completed in less than a week, the group's corporate website allows them to sell their wines directly to all consumers. Thus, the...

Proa Comunicación hosts the presentation of FaqFraud, an initiative to stop fraud in digital advertising

According to Google's latest report, advertisers are losing 3.5 million dollars a day with unauthorized resale of inventory and domain spoofing in 16 of the world's most relevant digital media. For this reason, FaqFraud was born, a non-profit initiative that constitutes a line of help to stop fraud in the...

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