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LiniCom chooses Proa Comunicacion to develop its communication strategy in Spain

LiniCom, a leading in-image and video advertising company, has selected Proa Comunicación to develop its communications strategy in Spain. An expert in ecommerce, targeting and image contextualisation, LiniCom has one of the largest premium in-image advertising inventories in the digital advertising sector. Its 'One stop shop' concept facilitates the development of advertising campaigns for advertisers looking for performance.

In its first six months in Spain, LiniCom has become the largest publisher network in Spain, and expects to grow in the coming months to become the most in-demand digital source for advertisers.

Lucía Casanueva -- Benedict XVI: an ode to coherence

Lucía Casanueva, managing partner of PROA Comunicación, reflects in this article published in El Debate on the figure of Benedict XVI and his communicative aspects. Few deaths have such a question mark in their wake as that of Joseph Ratzinger. On the last day of the year, almost through the back door, with a...

Proa Comunicación participates in the Masterclass on communication organised by the London School of Economics at the Ramón Areces Foundation.

PROA Comunicación has participated in the masterclass on communication organised by the Ramón Areces Foundation in collaboration with the London School of Economics (LSE). This academic conference entitled "Global media and communication in the era of digital transformation" has been attended by Lucía Casanueva, partner of PROA Communication, who has been...

PROA collaborates in the organisation and promotion of the Spanish Snowshoeing Championships.

Proa Comunicación supports the organisation and promotion of the Spanish Snowshoeing Championship, which will take place on 7 March in the Fuente Dé cable car, located in the Liébana region within the Picos de Europa National Park. The race for the national title...

Proa Comunicación organises the first FaqFraud meeting at ISDE headquarters

FaqFraud, a non-profit initiative that provides a helpline to stop fraud in the digital advertising ecosystem, held last Thursday 26th April the I FaqFraud Meeting at the new headquarters of ISDE Law Business School in Madrid. The event, organised by...

José Antonio Rodríguez Piedrabuena -- Exercise and the brain

Regular physical exercise, in addition to keeping physically and mentally younger and with a longer life expectancy, improves cognitive performance and vitality. We know that holidays increase the levels of dopamine and serotonin, which are essential for motivation, well-being, and a state of well-being...

Director of Digital Communication moderates debate on technology and inclusion

Last Friday at the VI International WomanLiderTic Conference, Bárbara Yuste, Director of Digital Communication at Proa Comunicación, moderated the round table on technology and inclusion, with the participation of Ana González Talaván, Director of Digital Services at Microsoft. González Talaván presented the case of Sandra Timón, the first deafblind...

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